Labcorp seeks a Senior Analyst for Digital Analytics to deliver website and campaign performance reporting using Adobe Customer Journey Analytics and external marketing platforms. The role focuses on data analysis, reporting automation, and presenting actionable insights to marketing stakeholders in Bengaluru.

Own and deliver website performance reporting using Adobe Customer Journey Analytics

Analyze website traffic, user behavior, engagement, and conversion trends to extract insights

Develop and maintain campaign and marketing performance reporting across channels

Build and maintain CJA segments, calculated fields, metrics, and reporting components

Automate CJA reporting and dashboards using Power BI to reduce manual effort





4–6 years hands-on experience with Adobe Customer Journey Analytics (CJA)

- Strong expertise in CJA workspace reporting, segmentation, and calculated fields
- Experience with marketing platforms including Marketo and Adobe Journey Optimizer
- Proficiency in Power BI and reporting automation
- Solid analytical and problem-solving skills with ability to identify data drivers
- Excellent data storytelling and PowerPoint presentation skills
- Strong communication skills to explain analytics to non-technical audiences

📌 Senior Website Digital Analyst (Bengaluru)
🏢 Labcorp
📍 Bengaluru