Store - Field Marketing (Bengaluru)

Store - Field Marketing (Bengaluru)

25 Oct
|
Bhima Gold
|
Bengaluru

25 Oct

Bhima Gold

Bengaluru

Key Responsibilities:

Responsible for execution of outdoor advertisement and managing vendors and branch collateral requirement

Vendor management:

- Vendor evaluation and Negotiation
- Manage offsite printing vendors and negotiation
- Manage outdoor advertising vendors (Hoarding, bus branding, skywalkers)
- Manage bills and receipts of outdoor ad
- Manage PO and quotations
- Plan for the branding on bus with bus route, passengers market data

Marketing coordination:

- Develop and implement comprehensive offline marketing strategies to support Bhima's launch and ongoing growth
- Plan and execute BTL campaigns, including events, sponsorships, and on-ground activations.
- Collaborate with the leadership team to define brand positioning and messaging tailored to the Indian market.
- Organize launch events, exhibitions, and brand activations to create buzz and visibility.
- Manage partnerships with local influencers, event agencies,



and media partners.
- Drive customer engagement through cutting-edge offline promotions and loyalty programs.
- Conduct market research to identify trends, customer preferences, and competitive landscape.
- Manage marketing budgets and report on campaign performance and ROI.
- Ensure brand consistency across all offline marketing channels and touchpoints.
- Will be trained in Corporate Office for 3 months and will be working at different locations of BHIMA showrooms

Qualifications:

- Bachelor's degree in Marketing, Business, or a related field.
- 2-10 years of experience in Marketing
- Strong understanding of the Indian market and consumer preferences.
- Excellent communication and leadership skills.
- Ready to work for 6 days at office

📌 Store - Field Marketing (Bengaluru)
🏢 Bhima Gold
📍 Bengaluru

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