Job Description:
Key Responsibilities:
1. Marketing Strategy & Planning
- Develop and execute marketing plans and campaigns for lab products, instruments, and diagnostic services.
- Conduct market analysis to identify trends, competitors, and customer needs.
- Support current product launches and promotional events.
2. Branding & Communication
- Create and manage marketing materials such as brochures, presentations, digital content, and advertisements.
- Coordinate with design and media teams for social media, website, and online marketing activities.
- Maintain consistent branding across all communication channels.
3. Sales Support
- Collaborate with the sales team to develop marketing tools and campaigns that generate qualified leads.
- Assist in customer relationship management and post-marketing follow-up activities.
- Participate in product demonstrations, trade shows, scientific exhibitions, and conferences.
4. Market Research & Analysis
- Collect and analyze market intelligence on competitors, pricing, and emerging technologies.
- Prepare reports on marketing performance and suggest improvements.
5. Training & Technical Support
- Coordinate with the technical department to ensure product knowledge and training for internal teams.
- Provide marketing insights for product positioning and development.
📌 Marketing Manager (Delhi)
🏢 RECEX
📍 Delhi