Responsibilities:
Manage day-to-day PR for entertainment clients/projects

.
Develop and execute PR strategies to build visibility and positioning for talent and entertainment brands.
Build and maintain strong relationships with entertainment journalists, editors, publications, digital media and industry contacts

.
Drive media outreach and secure relevant interviews, features, profiles, appearances and other editorial prospects.
Identify timely news hooks, trends and opportunities to generate visibility for clients.
Work closely with celebrities/talent, their teams, clients and internal teams to execute PR plans effectively.
Handle media queries, interview requests and coordinate media interactions.
Support and execute entertainment-led campaigns, launches, events and on-ground activations.
Draft and pitch press releases, media notes, interview pitches and other PR communication.
Monitor coverage and prepare regular reports and campaign updates.
Attend client meetings and contribute to PR strategy and campaign ideation.
Manage multiple mandates simultaneously in a fast-paced agency environment.




Work closely with senior team members to ensure smooth execution of campaigns and timely delivery.

Requirements:
2–4 years of relevant experience in PR & Communications

, preferably within a PR agency.
Experience working on

Entertainment PR / entertainment-led brand mandates is essential.
Robust existing relationships with entertainment and lifestyle media

.
Good understanding of the celebrity, entertainment and digital media landscape.
Strong media pitching, storytelling and communication skills.
Excellent written and verbal communication skills.
Strong client servicing and relationship management skills.
Ability to work on multiple accounts and manage tight deadlines.
Good ideation skills with the ability to identify interesting PR opportunities.
Proactive, organised and comfortable working in a fast-paced workplace.
Ability to work on-site from our Mumbai office

.
Proficiency in PowerPoint, Word and Excel.

📌 Senior Pr Executive – Entertainment Pr Mumbai (India)
🏢 Think Ink Communications
📍 India