25 Oct
|
Jhaskcom
|
Noida
A Standard Operating Procedure (SOP) for content creators standardizes key workflows to save time, maintain quality, and scale production.
Core Content Creator SOPs
1. Ideation & Planning
- Audience research: Define target viewer/reader pain points and goals.
- Keyword & competitor analysis: Check search intent, trends, and top-performing topics.
- Content calendar: Plan topics, assign formats (video, short, blog), and set publication dates using tools like Google Calendar or Later
2. Creation & Editing
- Scripting & outlining: Draft hooks, main talking points, and explicit calls-to-action (CTAs).
- Production: Film or write using established brand voice, lighting, and audio standards.
- Editing: Edit video or text using software (such as CapCut or Final Cut Pro) and apply graphic design/image guidelines.
3. Proofing & Optimization
- Fact-checking: Verify sources, statistics, and claims.
- SEO & metadata: Add title tags, meta descriptions, alt text, and relevant hashtags.
- Quality check: Double-check links, spelling, audio levels, and FTC/disclaimer compliance.
4. Publishing & Repurposing
- Scheduling: Upload and queue posts for optimal time zones and platform requirements.
- Repurposing: Slice long-form videos into short clips, or turn blog posts into newsletters and tweets.
- Post-publish engagement: Respond to early comments, pin key discussions, and share across community channels.
5. Review & Management
- Analytics tracking: Review weekly/monthly KPIs (reach, retention, click-through rates).
- Brand collaborations: Manage media kits, pitches, and contract deliverables.
- Crisis protocol: Address negative feedback or public issues according to preset safety rules
Pay: ₹20,000.00 - ₹45,000.00 per month
Work Location: In person
📌 Digital Content Creator (Noida)
🏢 Jhaskcom
📍 Noida