1. Role Summary

· Own sales and business development within an assigned territory, developing healthcare accounts, channels, demonstrations, orders, and sustainable growth.

2. Key Responsibilities

· Develop territory plans, prospect lists, pipeline targets, and account strategies. · Generate and qualify opportunities with hospitals, clinics, clinicians, institutions, and distributors.

· Conduct product demonstrations, presentations, visits, and commercial discussions.

· Build and maintain healthcare/channel relationships.

· Identify new accounts and expansion opportunities.

· Maintain accurate CRM records, forecasts, activity logs, and follow-ups.

· Coordinate with support, logistics, finance, technical, and other teams.

· Track competitors, market feedback, and customer requirements.

· Participate in approved events and customer-engagement activities.

· Follow approved pricing, product claims, travel, and expense policies.

3. Key Accountabilities / KPIs

· Territory revenue · New accounts/conversion

· Customer activity

· Pipeline quality

· CRM discipline

· Customer retention

4. Required Skills & Knowledge

· Consultative selling · MedTech sales

· Negotiation/presentation

· CRM

· Territory planning

5. Behavioural Competencies

· Integrity and professional conduct · Ownership and accountability

· Strong communication and collaboration





· Attention to detail and documentation discipline

· Problem-solving and continuous-improvement mindset

· Ability to work effectively in a regulated MedTech workplace

6. Key Stakeholders

Management and relevant functional teams; QA/RA, R&D;, Production, Finance, Sales, Clinical, Operations, and external stakeholders as applicable to the role.

7. Role Requirements

The role requires adherence to company policies, confidentiality requirements, applicable legal and regulatory requirements, quality procedures, information-security expectations, and ethical standards. Accurate records, timely escalation of material risks, and a strong quality and safety culture are expected.

8. About Ayati Devices

Ayati Devices Pvt. Ltd. is a forward-thinking medical technology company specializing in innovative solutions for neuropathy screening and early diagnosis. The company develops medical devices and supporting technologies focused on improving the assessment and management of diabetic foot and neuropathy-related conditions.

9. General Employment Statement

This describes the principal responsibilities and expectations of the role and may be updated based on business, regulatory, operational, or organisational requirements. It does not limit the employee to only the listed activities. Additional reasonable duties may be assigned in line with the role and business needs.

📌 Territory Sales Manager- Kolkata
🏢 Ayati Devices Private
📍 Kolkata