Company Description Skylar Group is a full-service advertising and marketing solutions company specializing in high-impact brand visibility across aviation, outdoor, transit, digital, traditional, and experiential media. With over 100 brands served, hundreds of branded aircraft, and millions of monthly impressions, Skylar delivers campaigns that connect brands with audiences across India. The company offers integrated solutions spanning aircraft and outdoor advertising, transit and transportation media, digital and interactive formats, and traditional broadcast channels. Skylar also provides end-to-end campaign management, including strategy, media planning and buying, production, installation, and quality assurance. Bringing together creativity, technology, and execution, Skylar positions itself as “The House of Advertising,” helping brands create memorable, travel-ready impressions. Role Description The Creative Director at Skylar Group will lead the conceptualization and development of integrated creative campaigns across OOH, transit, aviation, digital, and experiential media. This full-time, on-site role based in Hyderabad involves directing multidisciplinary creative teams, guiding art direction and design, and ensuring brand consistency across all touchpoints. The Creative Director will collaborate closely with account, strategy, media, and production teams to translate client objectives into compelling visual narratives and campaign concepts. Day-to-day responsibilities include developing creative strategies, reviewing and refining designs and layouts, presenting ideas to clients,



and overseeing production to maintain creative integrity and quality. The role also requires mentoring creative talent, establishing design standards, and staying current with industry trends in OOH advertising and branding. Qualifications
• Proficiency in Creative Direction and Creative Strategy to lead integrated campaigns and shape overarching brand narratives.
• Strong expertise in Branding to develop and maintain cohesive visual identities across OOH, transit, aviation, digital, and experiential platforms.
• Advanced Art Direction skills to guide visual storytelling, layouts, and campaign design from concept to execution.
• Hands-on Graphic Design capabilities, including familiarity with industry-standard design tools and best practices for large-format and digital media.
• Significant experience (typically 8+ years) in advertising, OOH, or integrated marketing environments, with a portfolio of high-impact brand work.
• Demonstrated ability to lead and mentor creative teams, manage multiple projects, and work effectively with cross-functional stakeholders.
• Robust presentation, communication, and client-facing skills, with the ability to articulate and defend creative concepts.
• Relevant bachelor’s degree in Design, Fine Arts, Advertising, Communication, or a related field; advanced certifications or postgraduate study are an advantage.
• Experience with production processes for outdoor and transit media, including understanding of printing, fabrication, and installation constraints.
• Awareness of market trends, audience

📌 Creative Director (Hyderabad)
🏢 Skylar Group (OOH Advertising and Branding)
📍 Hyderabad