Atlas Adhesives is looking for an experienced industry qualified to drive Pan-India sales and business development for rigid polyurethane (PUF/PIR) foam systems.

Key Responsibilities

- Develop and execute Pan-India sales and market-entry strategies for rigid PU foam systems.
- Acquire key accounts across PUF/PIR sandwich panels, commercial refrigeration, cold storage, pipe insulation and spray foam applications.
- Build and strengthen relationships with purchase managers, plant heads, technical teams and industry decision-makers.
- Develop distributor and dealer networks to expand market reach and sales volumes.
- Drive technical sales discussions covering foam density, thermal conductivity, reaction profiles, processing requirements and fire-performance specifications.
- Monitor competitor pricing, MDI/polyol market trends and emerging business opportunities.
- Manage sales pipeline, commercial negotiations, revenue targets, customer credit and payment follow-ups.

Candidate Requirements
- 10+ years of direct B2B sales or business development experience in rigid PU foam systems, PU system houses, PU raw materials, PUF/PIR panels, spray foam chemicals or closely related industrial insulation applications.




- Established relationships with rigid foam manufacturers, panel manufacturers, refrigeration OEMs, cold storage companies, insulation fabricators or spray foam applicators.
- Strong technical understanding of rigid polyurethane foam applications, processing systems and thermal insulation performance.
- Proven ability to acquire strategic accounts, develop channels and achieve sales targets.
- Willingness to travel extensively across India (up to 50-60 percent).
- Education: B.Tech/B.E. (Chemical) or B.Sc. (Chemistry/Polymer Science), or MBA in Sales and Marketing.

Note: This position is for candidates with relevant polyurethane / rigid foam experience. Candidates from general sales backgrounds without industry exposure may not be suitable.

What We Offer

- Competitive fixed CTC with performance-linked incentives/commission.
- Significant autonomy to drive Pan-India business development.
- Opportunity to build and expand a premium rigid PU foam systems business.

Location: Delhi NCR (flexible base), Pan-India travel required. Contact Person- Komal (HR)

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📌 Senior Sales Manager (BDM) - Rigid PU Foam (New Delhi)
🏢 Atlas Adhesives
📍 New Delhi