Responsible for identifying potential customers, generating leads, conducting initial outreach, qualifying prospects, and supporting the sales pipeline.

& Duties

A. Lead Generation

- Identify prospective customers through LinkedIn, online research, business directories, and other channels.
- Build and maintain a database of potential customers and decision-makers.
- Identify target companies that may require ERP, CRM, software development, IT solutions, and support services.
- Generate qualified leads through email campaigns, LinkedIn outreach, and telephone calls.

B. Customer Outreach
- Contact prospective customers through calls, emails, LinkedIn, and other approved channels.
- Introduce the company's services and communicate their business value.
- Follow up with prospects to generate interest and schedule meetings.
- Maintain professional communication and update customer interaction records.

C. Lead Qualification & Sales Coordination
- Understand the prospect's basic business requirements, budget, and project interests.
- Identify decision-makers and assess the potential business chance.
- Schedule discovery meetings and product demonstrations.




- Forward qualified leads with relevant customer information and discussion notes.
- Follow up on proposals and pending customer responses as directed.

D. Sales Pipeline & Reporting
- Maintain accurate lead records, contact details, follow-up dates, and lead status in the CRM.
- Prepare daily or weekly reports on outreach activities, qualified leads, meetings, and conversions.
- Track follow-ups and ensure that no active opportunity is overlooked.
- Support sales campaigns, customer presentations, and business development activities.

E. Coordination & Performance
- Coordinate on lead priorities, target industries, and sales campaigns.
- Work with the internal team to obtain approved company profiles, presentations, and marketing materials.
- Meet agreed targets for outreach, qualified leads, and meetings booked.
- Maintain confidentiality and follow company policies when handling customer information.

Decision Authority: Prospect research, initial outreach, lead qualification, and follow-ups within approved sales processes.

📌 Sales Representative – Lead Generation & Sales Support (India)
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📍 India