Role Objective To drive sales growth and market expansion of V-Guard Lighting business in the assigned area by developing distributors and dealers, leading the sales team, and ensuring target achievement.

Key Responsibilities

- Appoint, manage, and develop distributors and key dealers across the area
- Achieve primary and secondary sales targets as per business plan
- Lead and guide Sales Executives to improve market coverage and productivity
- Drive numeric distribution, product mix, and visibility at retail counters
- Ensure effective implementation of schemes, launches, and promotions
- Review distributor performance, stock norms, credit, and collections
- Monitor competition activity and recommend pricing or strategy actions




- Maintain robust relationships with key channel partners and influencers
- Prepare sales forecasts, reviews, and MIS reports

Team Management

- Recruit, train, and coach Sales Executives
- Set KRAs and conduct regular performance reviews
- Accompany team on market visits and joint calls

Preferred candidate profile

Education: Graduate (MBA/PGDM preferred)

Experience: 714 years in Lighting / Electrical / Consumer Durables sales

Skills: Strong leadership, channel management, negotiation, and analytical skills

Other: Willingness to travel extensively within the assigned area

📌 Product Manager (Vijayawada)
🏢 V-Guard
📍 Vijayawada