Job Purpose To manage and develop the company's online sales channel by generating business enquiries, converting leads into orders, handling the Government e-Marketplace (GeM) Portal, and developing long-term B2B customer relationships.

Key Responsibilities

- Online Sales Management: Manage online sales channels, respond to digital enquiries, follow up with prospective customers, and convert enquiries into confirmed orders.
- GeM Portal Operations: Handle the Government e-Marketplace (GeM) Portal, including product listings, catalogue management, bid participation, quotation submission, order processing, and order status tracking.
- Lead Generation & Conversion: Identify potential B2B customers through online platforms, generate qualified leads, conduct follow-ups, and achieve assigned sales targets.
- Product & Quotation Management: Understand electrical and electrical automation products, coordinate with Purchase and Operations for pricing and availability, and prepare accurate quotations.
- Order & Customer Coordination: Coordinate with customers and internal teams for purchase orders, dispatches, deliveries, documentation, and after-sales support.
- Sales Reporting: Maintain online enquiry, quotation, order, conversion, and sales achievement reports, and provide regular updates to the Reporting Manager.
- Online Channel Development: Identify recent digital sales opportunities, improve product visibility, and recommend strategies to increase online enquiries and revenue.

Required Skills & Qualifications





- Graduate in any discipline; a qualification in Business Administration, Marketing, or a related field is preferred.
- Strong working knowledge of the GeM Portal and its bidding, catalogue, and order management processes.
- Excellent verbal and written communication, negotiation, and customer-handling skills.
- Experience in online B2B sales, lead management, quotation follow-ups, and order conversion.
- Basic understanding of electrical and electrical automation products will be an advantage.
- Proficiency in MS Excel, email, online portals, and sales reporting.
- Target-oriented, proactive, organised, and capable of coordinating with multiple internal teams.

Key Performance Indicators (KPIs)

- Monthly online sales revenue and order achievement.
- Number of online enquiries generated and qualified.
- Enquiry-to-quotation and quotation-to-order conversion rates.
- GeM bids participated in, successful bids, and orders secured.
- Timely response to customer enquiries and follow-ups.
- Accuracy of quotations, sales reports, and order documentation.

Reporting To: Sales Team Leader Preferred Candidate Profile: A result-oriented professional with excellent communication skills, hands-on GeM Portal expertise, and the ability to independently manage and grow the company's online B2B sales channel in the electrical and electrical automation segment.

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person

📌 Online Sales Executive (Central Delhi)
🏢 ARUSH SWITCHGEARS
📍 Central Delhi