Job Title: Field Marketing Executive

Company: Sri Golden Steels

Industry: Steel and Construction Materials

Job Summary:

Sri Golden Steels is looking for a proactive Field Marketing Executive to promote TMT steel bars, develop new customers, and increase sales through regular field visits in Coimbatore and surrounding areas.

Key Responsibilities:

- Visit construction sites, builders, contractors, civil engineers, and purchase managers.
- Generate new business leads and develop long-term customer relationships.
- Promote the company's available TMT steel brands and products.
- Understand customer requirements and coordinate quotations.
- Follow up on enquiries and convert leads into sales orders.
- Conduct local market surveys and monitor competitor activities.
- Coordinate with the sales, accounts, and dispatch teams.
- Submit daily visit reports and achieve assigned sales targets.

Required Skills:

- Good communication and negotiation skills.
- Knowledge of construction materials is an advantage.
- Willingness to travel within assigned areas.
- Customer relationship management and sales follow-up skills.
- Two-wheeler and valid driving licence preferred, if required for the role.

Performance Evaluation: Customer acquisition, qualified leads, sales conversion, collection support, and reporting discipline.

1. Construction Site Visits

- Visit ongoing residential and commercial construction projects.




- Identify the TMT steel brands and quantities required.
- Meet site engineers, supervisors, and purchase managers.
- Collect information about upcoming steel requirements.

1. Customer and Contractor Development

- Meet builders, civil contractors, engineers, and masons.
- Build relationships with current and existing customers.
- Explain the features and specifications of available TMT brands.
- Convert enquiries into confirmed orders.

1. TMT Steel Sales and Promotion

- Promote available brands such as Tata Tiscon, JSW, Vizag and other stocked brands.
- Share current quotations and available sizes.
- Explain pricing, delivery options, and product availability.
- Follow up on quotations to close sales.

1. Lead Generation and Market Survey

- Find new construction projects in assigned areas.
- Collect builder, contractor, engineer, and purchase contact details.
- Monitor competitor prices and market demand.
- Identify opportunities for repeat orders and referrals.

1. Daily Reporting and Payment Follow-up

- Submit daily site visit and customer enquiry reports.
- Update leads, quotations, orders, and lost sales.
- Coordinate with the accounts team regarding outstanding payments.
- Follow up on delivery status with the sales and dispatch teams.

Pay: ₹18,000.00 - ₹25,000.00 per month

Benefits

- Provident Fund

Work Location: In person

📌 Marketing Executive (Coimbatore)
🏢 SRI GOLDEN STEELS
📍 Coimbatore