Company Description

At Wholy, we’re building a next-generation snacking brand that makes indulgence clean, fun, and guilt-free. From D2C, Quick commerce to retail shelves, every fudgy cake we launch is crafted to delight without compromise.

Role Description

Support creation and execution of relevant, on-brand content for Wholy’s social media platforms by coordinating with the content and performance marketing teams .

Build and scale the Wholy grassroots community by planning and executing college, supermarket, and corporate activations , including sampling drives and on-ground brand engagement.

Identify, evaluate, and coordinate with influencers, creators, and brand collaborators to increase brand visibility, credibility, and reach.

Assist in branding, packaging, and creative projects , coordinating with external freelancers such as designers, illustrators, and agencies.





Support campaign planning and execution across online and offline touchpoints to ensure consistent brand messaging .

Track basic engagement metrics, activation feedback, and community responses to inform future campaigns.

Represent Wholy at events and activations as a brand ambassador , embodying the brand’s values, tone, and energy.

Qualifications

- Minimum 2 years experience in Branding, Digital & performance marketing, preferably with D2C brands
- Excellent social and interpersonal abilities
- Ability to work collaboratively with cross-functional teams and demonstrate problem-solving skills
- Bachelor’s degree in Marketing, business or a related field
- Proficiency in marketing tools and platforms is an added advantage

📌 Marketing & Community Executive (Coimbatore)
🏢 Purposeful Food
📍 Coimbatore