Key Responsibilities

- 1-Influencer Research &
- Outreach:

Identify and shortlist relevant influencers, content creators, fitness professionals, and brand advocates based on campaign objectives and target audiences.

- 2-Campaign Planning &

- Execution:

Coordinate influencer marketing campaigns across Instagram, YouTube, and other relevant social media platforms, ensuring timely execution of agreed deliverables.

- 3-Relationship Management: Build and maintain qualified relationships with influencers, negotiate collaboration terms, and coordinate timelines, deliverables, and budgets.

- 4-Content Coordination: Work with influencers and internal marketing, social media, and design teams to develop content briefs and ensure content aligns with brand guidelines and campaign messaging.

- 5-Product Promotions &

- Launches:

Support influencer-led product promotions, reviews, launches, and other brand awareness activities, particularly across health, wellness, nutrition, and retail audiences.

- 6-Campaign Tracking &

- Reporting:

Monitor reach, engagement, views, clicks, conversions, and other campaign metrics. Prepare campaign reports and maintain records of influencer performance and costs.

- 7-Market &

- Competitor Research:

Stay updated on influencer marketing trends, platform developments, competitor activities, and emerging creators relevant to the brand.

- 8-Compliance &

- Coordination:





Ensure influencer content follows approved brand communication and applicable advertising and disclosure requirements; coordinate approvals and follow-ups as needed.

Requirements

- Bachelor’s degree in Marketing, Mass Communication, Business Administration, or a related field.

- 1–3 years of experience in influencer marketing, digital marketing, social media, or brand promotions.

- Hands-on experience with influencer research, outreach, campaign coordination, and content deliverables.

- Strong communication, negotiation, coordination, and relationship-management skills.

- Basic understanding of social media analytics, campaign performance metrics, and ROI tracking.

- Proficiency in MS Excel, MS Office, and major social media platforms.

- Experience in health supplements, nutraceuticals, fitness, wellness, or FMCG will be preferred.

- Ability to manage multiple campaigns, meet deadlines, and work effectively in a fast-paced environment.

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits

- Health insurance

- Provident Fund

Ability to commute/relocate

- Ashok Vihar H.O, Delhi, Delhi: Reliably commute or planning to relocate before starting work (Required)

Application Question(s)

- Current salary?

- Expected Salary ?

Experience

- Influencer Marketing: 2 years (Required)

Work Location: In person

📌 Influencer Marketing Executive (Delhi)
🏢 Medglobe Therapeutics
📍 Delhi