Job Summary

MetaDerm is looking for a proactive, creative and highly organised Executive Assistant to the Founder who can manage executive priorities while driving social media, personal branding, content creation and special projects.

This is a multifaceted role combining executive assistance, digital marketing, creative content, research, publishing coordination and business operations. The ideal candidate should be comfortable working directly with the Founder, taking ownership of assignments, coordinating with multiple stakeholders and ensuring that every task is followed through to completion.

The role requires solid hands-on skills in Canva, video shooting and editing, social media management, research and AI tools, along with excellent communication and organisational abilities.

Key Responsibilities1. Social Media & Content Creation

- Plan and maintain monthly content calendars for MetaDerm and the Founder.
- Create posters, carousels, stories and other creative assets using Canva.
- Shoot, edit and coordinate the production of videos and Instagram Reels.
- Write captions, prepare scripts and publish approved content across Instagram, LinkedIn, YouTube and Facebook.
- Coordinate with freelance designers, video editors and advertising agencies.
- Ensure all medical content receives the necessary clinical approval before publication.

1. Founder’s Personal Branding & Digital Presence

- Develop and execute a personal branding strategy to strengthen the Founder’s professional visibility and thought leadership.
- Identify content themes, storytelling opportunities and audience engagement strategies.
- Plan expert videos, educational content, LinkedIn articles, podcasts, interviews and speaking opportunities.
- Identify collaboration opportunities with doctors, creators, media outlets and relevant brands.
- Monitor engagement, comments, messages and online reputation.
- Prepare monthly performance reports covering reach, engagement, enquiries and recommendations.

1. Executive Assistance & Founder’s Office

- Manage the Founder’s calendar, appointments, meetings, travel and commitments.
- Maintain a central task tracker with priorities, deadlines, owners and status updates.
- Coordinate with internal teams and external stakeholders to ensure timely completion of assignments.
- Prepare meeting agendas, minutes, presentations, reports, emails and business correspondence.
- Maintain confidential documents and provide concise updates on pending decisions and critical matters.

1. Books, Research & Publications





- Coordinate book projects from research and manuscript preparation to editing, design, printing and launch.
- Liaise with editors, proofreaders, medical reviewers, designers, publishers and printers.
- Support journal paper preparation, reference formatting, submission documentation and follow-ups.
- Track manuscript versions, publication deadlines, approvals and pending inputs.
- Research publishing options, costs, timelines, copyright requirements and ISBN-related processes.
- Verify research and clinical references with the relevant doctors before finalisation.

1. Clinic Operations & Vendor Coordination

- Coordinate operational requirements across MetaDerm’s Adyar and ECR centres.
- Follow up with vendors, laboratories, Practo, finance partners and software service providers.
- Track renewals, procurement, pharmacy stock requirements, refunds and operational issues.
- Obtain quotations, compare costs and coordinate vendor negotiations within authorised limits.
- Maintain trackers for statutory requirements, including applicable PF, ESIC and licensing deadlines.

1. Business Development, Marketing & PR

- Research potential partnerships, referral networks and business development opportunities.
- Support campaigns, events, promotions and public relations initiatives.
- Coordinate with referring doctors, business partners, media contacts and other stakeholders.
- Track enquiries, appointments, campaign outcomes and follow-up activities.
- Conduct market research and prepare proposals for the Founder’s review.

1. Patient Relations & Follow-ups

- Coordinate VIP appointments and patient-related requirements with discretion.
- Track patient feedback, follow-ups and service concerns.
- Maintain a complaint and escalation tracker and ensure timely follow-through.
- Direct clinical questions to the appropriate doctors and financial exceptions to authorised personnel.

Required Skills & Qualifications
- Bachelor’s degree in any discipline; additional qualifications in marketing, communications or business administration are an advantage.
- Prior experience in executive assistance, digital marketing, social media management, personal branding or a similar multifaceted role.
- Excellent spoken and written English,



with strong drafting and communication skills.
- Hands-on proficiency in Canva, video shooting, video editing and short-form content creation.
- Working knowledge of Instagram, LinkedIn, YouTube and Facebook content formats.
- Strong skills in Excel, Google Sheets, MS Office and task management.
- Familiarity with AI tools such as ChatGPT, Gemini, Claude and Perplexity for research, content development and productivity.
- Strong research, proofreading, documentation and coordination skills.
- Ability to manage multiple priorities, meet deadlines and follow through without constant supervision.
- Professional presentation, discretion, initiative and a high level of attention to detail.
- Willingness to travel between the Adyar and ECR centres and attend field meetings when required.

Preferred Candidate Profile
- Candidates with experience supporting founders, doctors, entrepreneurs, senior executives or personal brands will have an advantage.
- Experience in healthcare, dermatology, wellness, aesthetics or other premium service brands is desirable.
- Candidates with a portfolio of social media creatives, edited videos, content calendars or personal branding projects are strongly encouraged to apply.
- A proactive, ownership-driven individual who can balance creative execution with disciplined administrative follow-through.

Performance Expectations Success in this role will be measured by:
- Consistent delivery of approved social media content and brand-building initiatives.
- Timely completion of the Founder’s assignments and projects.
- Accurate task trackers, reports, calendars and documentation.
- Progress against book and publication milestones.
- Effective coordination with vendors, freelancers and clinic teams.
- Timely follow-up on business development activities and operational issues.
- Early escalation of delays, risks and decisions requiring the Founder’s approval.

Important: All medical content, financial commitments, refunds and other designated exceptions must follow the relevant approval process. Patient confidentiality and compliance with applicable medical advertising and privacy requirements are essential.

How to Apply

Interested candidates should apply with their updated resume. Candidates with relevant social media, video editing, content creation or personal branding portfolios are encouraged to share samples of their work along with their application.

Benefits

- Provident Fund

Work Location: In person Pay: ₹45,000.00 - ₹55,000.00 per month

Work Location: In person

📌 Executive Assistant to the Founder – Social Media & Personal Branding (Adyar)
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📍 Adyar