Council for Digital Safety and Wellbeing (CDSW)

Location: Hyderabad preferred | Significant travel across India

Experience: 12–18 years

Reports to: Dr. Anil Rachamalla, Co-Founder & Chief Mission Officer and Head of the Higher Education & Enterprise Division

About CDSW The Council for Digital Safety and Wellbeing (CDSW) is a national platform advancing safety, ethics, privacy, trust, and societal wellbeing in an increasingly digital and AI-driven world.

Through learning, dialogue, and collaboration, CDSW helps institutions, communities, and individuals address challenges such as misinformation, deepfakes, data misuse, and automation-related risks. Our work equips people to engage with technology safely and responsibly.

About the Role CDSW is seeking a Director – Sales & Business Development to build and scale its Higher Education & Enterprise vertical. You will own revenue growth, develop institutional relationships, negotiate commercial agreements, and build the team and processes required for sustained expansion.

The role covers two distinct offerings:

- Higher Education: A semester-long, graded, for-credit elective requiring Board of Studies (BoS) approval and university sign-off. Sales involve academic stakeholders, institutional governance, and semester planning.
- Enterprise: An LMS-based self-learning program covering eight topics with quizzes, supported by periodic webinars. Sales focus on per-seat subscriptions and enterprise licensing, with opportunities for renewals and seat expansion.

Key Responsibilities Sales Strategy and Revenue Ownership

- Set and deliver annual and quarterly revenue targets across Higher Education and Enterprise.
- Prioritise university systems, institutional networks, enterprise sectors, and geographic markets.
- Own pipeline development, forecasting, negotiations, and closures.
- Build distinct sales approaches suited to each segment’s buying process.

Higher Education Sales

- Develop relationships with Vice Chancellors, Deans, Registrars, department heads, and faculty champions.
- Lead institutional engagement through BoS presentations, syllabus reviews, academic-council approvals, and semester scheduling,



supported by the Curriculum team.
- Expand adoption across university systems and affiliated institutional networks.
- Negotiate MoUs and multi-year agreements aligned with academic calendars and institutional budgets.

Enterprise Sales

- Engage CHROs, HR heads, L&D; leaders, and employee-wellbeing and compliance stakeholders.
- Develop opportunities from pilot cohorts through organisation-wide adoption.
- Structure per-seat subscriptions and enterprise licensing agreements.
- Position CDSW’s programs within L&D;, employee wellbeing, and digital-risk awareness budgets.
- Own commercial renewals and seat-expansion negotiations.

Strategic Partnerships and Market Development

- Build partnerships with university associations, industry bodies, HR and L&D; communities, and education consultants.
- Develop business across priority sectors, including IT/ITES, BFSI, Global Capability Centres, and manufacturing.
- Establish partner onboarding, enablement, and revenue-sharing frameworks.
- Convert partnerships into qualified pipeline and measurable revenue.

Pricing and Commercial Management

- Develop pricing and packaging appropriate to each segment.
- Structure per-student, per-semester agreements for Higher Education and annual licensing for Enterprise.
- Own proposals, scopes of work, negotiations, and commercial terms.
- Align commitments with delivery capacity and provide a clear handover to Program Management.
- Protect margins while supporting CDSW’s cross-subsidy model, through which paying institutions help fund free delivery.

Team Leadership and Sales Operations

- Build and lead the Higher Education & Enterprise Sales & Business Development team.
- Establish CRM-based tracking, segment dashboards, and regular performance reviews.
- Monitor conversion rates, deal values,



sales cycles, and forecast accuracy.
- Create repeatable sales processes for both segments.

Qualifications and Experience
- 12–18 years in sales, business development, or institutional partnerships.
- A proven record of owning and achieving revenue targets.
- Direct experience selling into Indian Higher Education and/or Enterprise L&D; or HR functions. Strong expertise in one segment, with a working understanding of the other, is welcome.
- Experience navigating academic committees or multi-stakeholder enterprise buying processes.
- Robust consultative selling, negotiation, and commercial structuring skills.
- Experience negotiating institutional MoUs, subscription agreements, or multi-year contracts.
- Demonstrated team leadership and disciplined pipeline management.

Preferred strengths:

- Established relationships across Higher Education institutions or Enterprise HR and L&D; communities.
- Familiarity with BoS processes, academic councils, and semester calendars.
- Experience building channel or partner networks.
- Exposure to digital safety, education, or wellbeing.

Collaboration and Scope You will work closely with Program Management, Curriculum, Marketing & Awareness, Advisory & Policy, and CDSW’s Co-Founders.

Program Management owns onboarding, LMS operations, delivery, and ongoing account operations. The Curriculum team owns course design, content, and academic approval materials. This role owns sales and commercial negotiations, including renewals and expansion.

Success Measures

- Quarterly and annual revenue achievement by segment.
- Multi-year contract value, renewal revenue, and seat expansion.
- Minimum pipeline coverage of three times the revenue target.
- Higher Education institutions adopting the credit course and BoS approvals secured.
- Enterprise clients acquired and total seats licensed.
- Partner-generated pipeline and revenue.
- Forecast accuracy above 85%, CRM accuracy, and margin discipline.

Apply or Contact Us
- Send your CV and a brief overview of your relevant institutional or enterprise sales experience to [email protected].

📌 Director – Sales & Business Development (Higher Education & Enterprise) (Hyderabad)
🏢 Council for Digital Safety and Wellbeing (CDSW)
📍 Hyderabad