Job Title:* Digital Marketing Executive

Department: Marketing

Experience: 2Years (Preferred)

Job Summary

We are looking for a creative and result-oriented Digital Marketing Executive with hands-on experience in digital marketing, Meta Ads, social media management, graphic design, video editing, and B2B and e-commerce marketing. The candidate should be capable of creating engaging digital content, managing online advertising campaigns, and designing marketing materials such as brochures and product catalogs.

Key Responsibilities

1. Digital Marketing & Social Media Management

- Plan and execute digital marketing strategies to improve brand awareness and generate leads.
- Manage the company’s social media platforms, particularly Instagram.
- Create, schedule, and publish engaging Instagram posts, reels, stories, and promotional content.
- Monitor social media performance and suggest improvements to increase engagement and reach.

2. Meta Ads Management

- Plan, create, and manage paid advertising campaigns on Facebook and Instagram using Meta Ads Manager.
- Monitor campaign performance, manage budgets, and optimize advertisements for better results.
- Analyze campaign metrics, leads, conversions, and return on ad spend (ROAS).
- Develop effective advertising strategies to generate inquiries, leads, and sales.

3. Graphic Design & Video Editing

- Create high-quality social media creatives, promotional banners, advertisements, and marketing graphics using Adobe Photoshop.
- Edit videos and reels for social media promotions, product showcases, and brand campaigns.
- Develop visually appealing content aligned with the company’s brand identity.

4.



Brochure, Catalog & Printing Management

- Design product brochures, catalogs, company profiles, and other marketing collateral.
- Prepare print-ready artwork and coordinate with printing vendors for production.
- Ensure accuracy in product details, images, layouts, and print specifications.

5. B2B & E-commerce Marketing

- Understand B2B marketing strategies for business development, brand promotion, and lead generation.
- Support e-commerce marketing activities to improve product visibility, online traffic, and sales.
- Create digital promotional materials for products and online campaigns.
- Coordinate with the sales and e-commerce teams to support marketing objectives.

6. Reporting & Performance Analysis

- Track and analyze social media engagement, advertising performance, and lead generation.
- Prepare regular marketing performance reports.
- Stay updated on digital marketing trends, social media algorithms, and advertising best practices.

Required Skills & Qualifications

- Proven experience in digital marketing and social media management.
- Practical knowledge of Meta Ads Manager and paid advertising campaigns.
- Solid skills in Adobe Photoshop and video editing software.
- Experience creating Instagram posts, reels, stories, and advertisements.
- Knowledge of brochure and product catalog design, including print production.
- Understanding of B2B marketing and e-commerce platforms.
- Creative thinking, attention to detail, and good communication skills.
- Ability to manage multiple projects and meet deadlines.

Pay: ₹23,000.00 - ₹27,000.00 per month

Work Location: In person

📌 Digital Marketing Executive (New Nana Peth)
🏢 ORCHID FURNISHINGS
📍 New Nana Peth