About the Role

NS Ventures is looking for a results-driven Digital Marketing Executive to strengthen our digital marketing efforts through paid advertising, search engine optimization, and lead generation.

The ideal candidate will have hands-on experience managing Google Ads, Meta Ads, Technical SEO, and lead generation campaigns, along with a robust understanding of digital analytics, conversion tracking, and campaign optimization.

You will be responsible for managing paid marketing campaigns and executing SEO strategies to improve online visibility, generate quality leads, optimize marketing costs, and support sustainable business growth.

Key Responsibilities

Performance Marketing & Paid Advertising

- Plan, execute, and optimize campaigns across Google Ads and Meta Ads (Facebook & Instagram).
- Manage lead generation campaigns and improve conversion rates.
- Optimize ad creatives, audience targeting, bids, and budgets to maximize ROI and reduce cost per lead (CPL).
- Implement conversion tracking using Google Analytics 4 (GA4) and Google Tag Manager (GTM).
- Monitor campaign performance, conduct A/B testing, and prepare performance reports.

Search Engine Optimization (SEO)
- Conduct keyword research, search intent analysis, and competitor analysis.
- Implement On-Page SEO, Off-Page SEO, and Technical SEO strategies.
- Optimize website content, meta tags, headings, internal links, and landing pages.
- Conduct technical SEO audits covering indexing, crawlability, site speed, Core Web Vitals, and schema markup.
- Manage backlink building and monitor keyword rankings, organic traffic, and search visibility.
- Use Google Search Console, GA4, and SEO tools to track performance and identify growth opportunities.

Reporting & Collaboration




- Analyze paid and organic marketing performance and recommend improvements.
- Collaborate with content writers, designers, and developers to execute marketing strategies.
- Stay updated on digital marketing trends, advertising platforms, and search engine algorithm changes.

Required Skills & Qualifications

- At least 3 years of hands-on experience in Performance Marketing, Digital Marketing, and Search Engine Optimization.
- Hands-on knowledge of Google Ads, Meta Ads, and lead generation campaigns.
- Strong understanding of campaign optimization, audience targeting, budget management, and conversion tracking.
- Working knowledge of GA4, Google Tag Manager, and Google Search Console.
- Experience with keyword research, On-Page SEO, Off-Page SEO, and Technical SEO.
- Understanding of website audits, indexing, crawlability, Core Web Vitals, and backlink strategies.
- Ability to analyze campaign data and make performance-driven decisions.
- Strong analytical, problem-solving, communication, and organizational skills.
- Ability to manage multiple campaigns and SEO activities while meeting deadlines.

Pay: ₹25,000.00 - ₹45,000.00 per month

Benefits

- Flexible schedule
- Paid sick time
- Paid time off

Application Question(s):
- What is your current monthly salary?
- What is your expected monthly salary?
- Do you have hands-on experience in SEO, including Technical SEO, On-Page SEO, and Off-Page SEO?
- Have you managed lead generation campaigns and optimized cost per lead (CPL)?
- Are you experienced in Google Analytics 4 (GA4), Google Tag Manager (GTM), and Google Search Console?

Experience:
- Digital marketing: 3 years (Required)

Language:
- English (Required)

Location:
- Mohali, Punjab (Required)

Work Location: In person

📌 Digital Marketing Executive (Sahibzada Ajit Singh Nagar)
🏢 NS Ventures
📍 Sahibzada Ajit Singh Nagar