About Bengal Institute of Business Studies (BIBS)

Bengal Institute of Business Studies (BIBS) is a premier B-School located in Kolkata with a legacy of over 18 years of successfully shaping careers in management. The institute is known for its industry-oriented curriculum that aligns with the evolving needs of the global and local economy. At BIBS, students are treated as professionals from day one, fostering excellence and preparing them for top placements in their respective fields.

With a strong focus on academic-corporate collaboration, BIBS is dedicated to creating future leaders with a global outlook and practical expertise.

Role Overview

We are looking for an energetic, target-oriented Business Development Executive(BDE) to join our growth team. In this role, you will play a crucial part in prospective student outreach, managing institutional partnerships, conducting field visits/seminars, and driving admissions targets for BIBS programs.

Key Responsibilities

- Institutional Outreach & Lead Generation: Plan and conduct institutional visits, seminars, school/college workshops, and educational events to build brand visibility and generate high-quality prospective leads.
- Field Visits & Relationship Building: Undertake field trips across target regions to connect with institutions, key stakeholders, and prospective candidates to establish solid educational networks.
- Counseling & Conversions:



Provide in-depth academic counseling to prospective students and parents through one-on-one sessions, phone calls, and virtual meets to convert inquiries into enrollments.
- Target Achievement: Consistently achieve assigned individual and team admission and enrollment targets.
- Digital Outreach Campaigns: Utilize basic digital marketing techniques and drive WhatsApp marketing campaigns to nurture leads and engage prospective applicants effectively.
- Data Management: Maintain organized, up-to-date lead records, inquiry pipelines, and conversion tracking reports.
- Cross-Functional Coordination: Collaborate closely with internal operations and counseling teams to ensure a smooth transition from inquiry to admission.

Key Requirements & Qualifications

- Experience: 1–2 years of experience in lead generation, field marketing, institutional sales, or admissions (preferably in Education / Higher Ed / EdTech).
- Communication & Presentation: Exceptional verbal, written, presentation, and networking skills.
- Attributes: High energy, proactive mindset, target-driven, and a willingness to travel extensively for field visits.
- Technical Skills: Basic understanding of digital marketing tools, campaign execution (specifically WhatsApp marketing), and lead database/CRM management.

Pay: ₹22,000.00 - ₹28,000.00 per month

Work Location: In person

📌 Business Development Executive (BDE) (Kolkata)
🏢 Bengal Institute of Business Studies
📍 Kolkata