Make My Education India Pvt. Ltd. is an education-focused organization dedicated to guiding learners in making informed academic and career decisions. The company supports individuals through personalized counselling, information on educational opportunities, and assistance with admissions processes. It aims to simplify complex education pathways and help learners align their choices with long-term goals. Team members collaborate in a professional environment that values integrity, transparent communication, and learner-centric service. The organization is committed to continuous improvement in counselling methods and student support.

The selected candidate will own paid digital campaigns for student lead generation across Indian university admissions and Study Abroad programmes. The role is performance-focused and requires strong control over campaign strategy, lead quality, conversion tracking, budget utilisation and reporting.

Plan, launch and optimise Meta Ads and Google Ads campaigns for qualified student enquiries.
Build audience, geography, keyword,



creative and remarketing strategies for India and Study Abroad
Track daily budgets, CPL, lead quality, conversion rate, CPA and ROI, and take quick corrective action
Set up and verify conversion tracking using GA4, Google Tag Manager and Meta Pixel
Integrate lead sources with CRM and support source-wise attribution and funnel reporting
Keep advertising ethical and student-friendly, with no misleading admission, scholarship or visa claims

3+ years of hands-on experience in performance marketing, paid media or lead generation

- Strong practical knowledge of Meta Ads Manager, Google Ads, GA4, GTM, pixels, remarketing and funnels
- Experience in education, edtech, admissions or overseas education (preferred)
- Ability to analyze data, improve lead quality and work closely with sales and counselling teams
- Clear communication, an ownership mindset and readiness to join immediately

📌 Senior Digital Marketing Manager (CRM) (Noida)
🏢 Make My Education India Pvt.Ltd.
📍 Noida