Amity University is India’s top-ranked non-profit private university, known for combining academic rigor with leadership development and teamwork to prepare learners for real-world corporate environments. As part of the Amity Education Group, it offers hi-tech campuses and has over two decades of academic excellence, earning an 'A+' Grade Accreditation from the National Assessment and Accreditation Council (NAAC). Amity has a solid global footprint with campuses across major Indian cities and international locations including Dubai, London, Singapore, New York, California, China, and Romania. The university provides a wide range of career-focused undergraduate and postgraduate programs in disciplines such as Engineering, Management, Commerce, Hospitality, Architecture, and Interior Design. Amity is committed to industry-focused education, quality teaching, impactful research, and nurturing professionals who are also responsible, values-driven individuals, reflected in its alumni working with leading organizations worldwide. Role Description The Senior Marketing Executive will play a key role in driving Amity University’s brand visibility and student outreach in Patna through strategic planning and execution of marketing initiatives. This full-time, on-site position involves developing and implementing marketing campaigns, coordinating events and outreach activities, and collaborating with academic and admissions teams to support enrollment targets. The role includes conducting local market research, identifying new growth opportunities,



managing relationships with schools, colleges, and corporate partners, and overseeing promotional materials and digital content aligned with brand guidelines. The Senior Marketing Executive will monitor campaign performance, track key metrics, prepare reports, and recommend improvements based on data insights. The individual will also represent Amity University at fairs, seminars, and community events, ensuring consistent, professional communication with prospective students, families, and stakeholders. Qualifications
• Candidates should possess strong Market Planning execute effective, data-informed campaigns.
• Candidates should possess Market Research skills to analyze regional trends, competitor activities, and student preferences.
• Candidates should possess Communication skills to engage confidently with prospective students, parents, institutional partners, and internal teams.
• Candidates should possess Sales and Marketing skills to support admissions targets, convert leads, and build long-term relationships.
• Relevant experience in education marketing, institutional branding, or field marketing is highly beneficial.
• Bachelor’s degree in Marketing, Business, Communications, or a related field; a postgraduate qualification is an advantage.
• Demonstrated professionalism, integrity, and a learner-centered mindset aligned with Amity University’s values and mission.
• Interested candidates can share their updated resume at [email protected]

📌 Senior Marketing Executive (Patna)
🏢 Amity University
📍 Patna