Company Description TVARA is an Indian 925 sterling silver jewelry brand focused on timeless, minimalist designs for everyday wear. The brand offers BIS Hallmark-certified, skin-safe jewelry, each piece accompanied by a certificate of authenticity. Through its website tvara925.com, TVARA sells a wide range of products including rings, earrings, necklaces, chains, bracelets, anklets, mangalsutras, sets, and men’s silver jewelry. Customers can also choose curated gifting hampers by budget, supported by free shipping across India, easy returns, and lifetime plating on products. Role Description The Social Media Manager at TVARA will be responsible for planning, creating, and publishing content across social media platforms to build brand awareness and drive engagement. This full time, on-site role in Ahmedabad includes managing social media calendars, optimizing posts for reach and performance, and monitoring trends in jewelry, fashion, and lifestyle to keep content relevant. The role involves coordinating with design and marketing teams, responding to audience interactions, and analyzing performance metrics to refine strategies.



The Social Media Manager will also support campaigns for product launches, promotions, and gifting collections, ensuring a consistent brand voice and visual identity. Qualifications
• Candidates should possess skills in Social Media Marketing and Social Media Optimization (SMO) to manage and grow brand presence across platforms.
• Candidates should possess strong Communication and Writing skills to create clear, engaging, and brand-aligned messages.
• Candidates should possess skills in Content Strategy to plan effective campaigns and maintain a cohesive content calendar.
• Relevant experience in fashion, jewelry, or lifestyle brands and familiarity with major social platforms (Instagram, Facebook, YouTube, Pinterest) are beneficial.
• Ability to analyze social media metrics, use basic design or content tools (e.g., Canva,Adobe Illustrator scheduling tools), and collaborate with cross-functional teams is preferred.
• A bachelor’s degree in Marketing, Communications, Media, or a related field, or equivalent practical experience, is advantageous.

📌 Social Media Manager (Ahmedabad)
🏢 tvara
📍 Ahmedabad