26 Oct
|
RENGY
|
Hyderabad
Company: Rengy
Location:
Hyderabad, Telangana
Experience:
4+ Years Employment Type: Full-Time | Work From Office Industry: Solar Energy | CleanTech | Technology About RengyRengy is India's first AI-powered solar platform, simplifying residential solar adoption through technology, trusted local partners, and end-to-end solutions. As we expand across India, we're looking for a creative, strategic, and execution-driven Marketing Manager who can strengthen our brand presence, lead product marketing initiatives, and drive regional market expansion. Key Accountabilities1. Brand Strategy & Market Expansion
• Develop and execute brand marketing strategies across multiple states and regions.
• Plan regional Go-To-Market (GTM) strategies, product launches, and market-entry campaigns.
• Build strong brand awareness through creative campaigns, local marketing, and community engagement. 2. Product Marketing & Brand Positioning
• Develop compelling product positioning, messaging, and customer communication strategies.
• Translate Rengy's technology and solar solutions into simple, customer-focused marketing campaigns.
• Create effective marketing materials, brochures, presentations, and product communication assets. 3. Vendor & Channel Partner Marketing
• Plan and execute Vendor and Channel Partner branding and marketing initiatives.
• Lead Rengy Solar Point store openings, store branding, and local launch activities.
• Drive offline brand awareness through outdoor advertising, local activations, events, and promotional campaigns.
• Coordinate with regional teams and partners to strengthen Rengy's local market presence. 4. Marketing Campaigns & Execution
• Plan and execute integrated brand campaigns across online and offline channels.
• Coordinate with creative teams, agencies, and external vendors to ensure timely execution.
• Manage campaign budgets,
timelines, marketing materials, and performance reporting. 5. Cross-Functional Collaboration
• Work closely with Sales, Product, Operations, and regional teams to align marketing with business objectives.
• Coordinate marketing requirements across multiple states and ensure consistent brand communication.
• Identify new opportunities to improve brand visibility, customer engagement, and market penetration. Requirements
• 4–6 years of experience in Brand Marketing, Product Marketing, Marketing Management, or GTM Strategy.
• Strong understanding of branding, consumer behaviour, market research, and product positioning.
• Proven experience in offline marketing, BTL activities, store launches, events, and brand activations.
• Experience planning and executing regional marketing campaigns.
• Strong vendor management, stakeholder coordination, and project execution skills.
• Excellent communication, creativity, strategic thinking, and problem-solving abilities.
• Ability to independently manage multiple marketing projects in a quick-paced startup environment.
• Willingness to travel for regional campaigns, store launches, and marketing activities. Preferred: Experience in Consumer Brands, Retail, Solar, CleanTech, FMCG, or high-growth startups. What We're Looking ForWe are looking for someone who understands how to build a brand, launch a product, enter a new market, and create strong customer awareness. Someone who can turn ideas into on-ground execution, take ownership of campaigns, and work closely with regional teams to build Rengy's presence across India. This is a brand-building and marketing execution role, not a performance marketing or digital advertising role.
• Join Rengy and be part of building India's next-generation solar brand. Apply NowInterested candidates can contact: Kavya – HR, Rengy Contact: +91 89776 14165
Location:
Hyderabad
📌 Marketing Manager – Brand (Hyderabad)
🏢 RENGY
📍 Hyderabad