Key Responsibilities
• Manage end-to-end programmatic campaigns from campaign setup through completion.
• Execute campaigns across DV360, TTD, and other major DSPs.
• Handle campaign setup, targeting, audience activation, creative implementation, pacing, and delivery monitoring.
• Perform ongoing campaign optimization based on performance, delivery, and client KPIs.
• Monitor campaign performance and proactively identify delivery, tracking, targeting, or performance issues.
• Troubleshoot campaign, creative, tracking, and platform-related issues.
• Manage ad tags, pixels, tracking, and measurement requirements.
• Prepare and analyze campaign performance reports and provide actionable insights.
• Coordinate with internal teams and clients to understand campaign objectives and deliverables.
• Participate in client calls and provide campaign updates, performance insights, and recommendations.
• Ensure campaigns are delivered accurately and within agreed timelines.
• Identify opportunities to improve campaign performance,



efficiency, and delivery. Requirements – Must Have
• 3–6 years of experience in Programmatic / Campaign Management.
• Strong hands-on experience with DV360 and TTD.
• Experience managing end-to-end campaign processes.
• Strong understanding of campaign setup, targeting, bidding, pacing, optimization, and reporting.
• Hands-on experience in campaign troubleshooting and issue resolution.
• Experience in client/stakeholder handling.
• Strong analytical and communication skills and Client handling.
• Ability to manage multiple campaigns and priorities independently. Requirements – Valuable to Have
• Experience with other major DSPs such as Xandr and similar platforms.
• Exposure to CM360, Google Ad Manager or other ad-serving platforms.
• Video advertising experience.
• Experience working with cross-functional and international teams.

📌 Account Manager Programmatic (Chennai)
🏢 Dentsu Global Services
📍 Chennai