Company Description Revolo Infotech is a Mumbai-based technology company specializing in software development, app development, IT outsourcing, and digital marketing services. Founded in 2017, the company has partnered with over 100 global clients, including Shapoorji Pallonji, Equirus Capital, and CEAT Group. Revolo Infotech focuses on building and scaling high-quality software products using agile development practices and flexible engagement models. Its IT outsourcing and digital marketing teams work with contemporary technologies to deliver cost-effective solutions that drive brand awareness, lead generation, and business growth. The company is strongly client-oriented and committed to maintaining high quality standards and industry best practices. Role Description The Performance Marketing Specialist (Meta Ads) will manage and optimize paid campaigns across Meta platforms (Facebook, Instagram, and related properties) to drive measurable results for clients. This full-time, on-site role is based in Mumbai and involves planning performance marketing strategies, setting up campaigns, defining audience segments, and managing budgets and bids. Day-to-day responsibilities include monitoring campaign performance, analyzing data, running A/B tests, and adjusting creatives, targeting, and placements to improve ROI and key performance metrics. The specialist will collaborate with digital marketing, design,



and account management teams to align campaigns with client objectives and reporting requirements. The role also requires preparing performance reports, sharing insights, and recommending improvements to enhance overall marketing effectiveness. Qualifications
• Candidates should possess strong Analytical Skills and Data Analysis capabilities to interpret campaign metrics, identify trends, and make data-driven decisions.
• Candidates should possess effective Communication skills to collaborate with internal teams, present performance reports, and discuss optimization strategies with stakeholders.
• Candidates should possess Performance Management skills to plan, manage, and optimize Meta Ads campaigns against defined KPIs and business objectives.
• Candidates should possess Performance Testing skills, including experience with A/B testing creatives, audiences, and bidding strategies to enhance campaign outcomes.
• Hands-on experience with Meta Ads Manager and related tools, including campaign setup, tracking, and remarketing.
• Familiarity with digital marketing fundamentals, including conversion funnels, attribution, and basic SEO/SEM concepts.
• Ability to work on-site in Mumbai, manage multiple campaigns simultaneously, and meet deadlines in a fast-paced environment.
• Bachelor’s degree in Marketing, Business, Data Analytics, or a related field, or equivalent practical experience in performance marketing.

📌 PERFORMANCE MARKETING SPECIALIST (Mumbai)
🏢 Revolo Infotech
📍 Mumbai