Company Description Sri Baby Property Developers Pvt Ltd is a fast-growing real estate company in Coimbatore, focused on thoughtfully planned residential communities that redefine urban and suburban living. The company specializes in premium villa plots, gated communities, and investment-ready properties in both prime and emerging locations. With a strong emphasis on quality, transparency, and customer trust, its projects combine up-to-date infrastructure with long-term value appreciation. Sri Baby Properties designs sustainable, lifestyle-oriented communities for first-time buyers, investors, NRIs, and families seeking a balanced way of life, and is trusted by a growing base of over 200 customers. Role Description This is a full-time, on-site Vice President – CRM (Real Estate) role based in Coimbatore. The role involves developing and executing customer relationship strategies to enhance satisfaction, retention, and lifetime value across all residential projects. The Vice President – CRM will oversee customer onboarding, handle queries and escalations, monitor post-sales interactions, and ensure timely communication throughout the booking-to-handover lifecycle. The role includes analyzing customer data and feedback, segmenting markets, and collaborating with sales, marketing, and operations teams to refine offerings and service standards.



The position also requires implementing CRM processes and tools, defining performance metrics, mentoring the CRM team, and supporting initiatives that strengthen brand loyalty and referrals. Qualifications
• Strong Market Segmentation and Customer Insight skills to identify key customer groups and understand their preferences and behaviors.
• Advanced Analytical Skills to interpret CRM data, track performance indicators, and support data-driven decision-making.
• Proven experience in Sales and Customer Relationship Management (CRM) within real estate or a related industry.
• Excellent communication, negotiation, and stakeholder management skills with the ability to handle high-value customers and complex issues.
• Experience leading and developing customer-facing teams, with a focus on service quality and process improvement.
• Familiarity with CRM platforms and digital tools; ability to collaborate closely with marketing on customer engagement campaigns.
• Bachelor’s degree in Business, Marketing, Real Estate, or a related field, an MBA or equivalent postgraduate qualification is an advantage.
• Strong understanding of residential real estate markets, preferably in Coimbatore or similar urban and suburban regions.

📌 Vice President-CRM(Real Estate) (Coimbatore)
🏢 Sri Baby Property Developers
📍 Coimbatore