TCS is Hiring For Adobe Analytics (WALKIN DRIVE FOR CHENNAI LOCATION )

Experience:
8 +

Location:
CHENNAI Role: Digital Marketing Analytics Technology Developer Skill :Experience in implementing Adobe Analytics using Adobe Launch, in technical analysis, design and development Note: Pls apply only Required Experience (Interview Mode : Walk in Drive -Date : 31-OCT-26(Saturday) Time : 9:00 AM
- 1:00 PM Address : TCS Interactive Tata Consultancy Services, Ozone Techno Park, 24, Rajiv Gandhi Salai, Navalur, Chennai, Tamil Nadu 600130

JOB DESCRIPTION
Desired Competencies (Technical/Behavioral Competency) Must-Have*
* (Ideally should not be more than 3-5) 5+ years hands on experience implementing Adobe Analytics integration using Adobe Launch
- 5+ years of experience in technical analysis, design and development
- Experience with Adobe Target personalization -Experience with AEP WebSDK Implementation -Experience with Event Driven Data Layer -Experience with Onetrust Cookie consent manager
- Expert in Adobes Marketing Cloud and product integration, especially around content management, analytics, segmentation, and targeting
- Experience with developing custom reports via Adobe Analytics
- Solid hands-on with advanced JavaScript, jQuery.
HTML and CSS




- Experience debugging with browser developer tools, Adobe Analytics debugger and Observe Point
- Well versed with Adobe Analytics features (variable configurations, segments, VRS, classifications etc.)
- Document Solution Design Reference (SDR)
- Fluent in digital marketing terminology
- Strong understanding of SDLC
- Ability to manage a project from start to finish and on-time
- Highly organized and able to work on multiple projects/clients simultaneously
- Experience in Agile and Scrum methodologies
- Polished and confident communication and presentation skills (verbal and written) with an emphasis on client-facing situations
- Proficient in Microsoft Office (Microsoft Word, Excel, PowerPoint, SharePoint, Visio)
- Results driven and self-motivated Good-to-Have(Ideally should not be more than 3-5) Experience with CJA and AJO -Knowledge of interactive marketing initiatives and terminology (Personalization, Paid Search, SEO, Affiliate, Comparison Shopping Engines, Email)
- Knowledge of social publishing and social listening products
- Experience with email campaigns
- Experience in Financial Services
- Experience using JIRA

📌 Adobe Analytics (Chennai)
🏢 Tata Consultancy Services
📍 Chennai