26 Oct
|
Leading
|
Bengaluru
National in scope and local in focus, MNP is one of Canada’s largest and fastest-growing professional service firms providing client-focused accounting, consulting, tax, and digital services. Founded in 1958, MNP generates more than CAD $2 billion in annual revenues, with over 9,700 professionals and 154 offices across Canada.
MNP is a large firm that has never forgotten its roots. For more than 65 years, it has set itself apart by taking the time to fully understand each client’s needs and goals, investing in their success, and delivering personalized solutions that help them reach their full potential.
MNP set up MNP SPARK its GCC in Bangalore in May 2025 with a focus on enabling the firm drive growth, efficiency, customer delight and innovation, by leveraging high quality talent in India. MNP Spark is like any other MNP region/office - front facing, client focused but working with all of MNP regions in Canada to deliver services
Requirements
Make an impact with our Business
Advisory practice as a Content Lead. Reporting to the Senior Director of
Marketing & Sales Enablement, and working closely with consultants,
marketers, designers and sales leaders across MNP, you will develop and optimize
the content strategies, processes and tools that engage our target audiences at
every stage of their journey. This is a hands-on role for an experienced
content professional who enjoys both strategy and execution — you will spend
meaningful time writing and editing case studies, thought leadership, reports
and other sales and marketing materials. We are looking for a confidence,
independent researcher with strong editorial judgment who can turn complex
ideas into clear, compelling stories that position MNP as a trusted advisor,
and who is curious about how AI can elevate the quality and efficiency of that
work.
While this role does not carry
direct reports, you will be a go-to resource for content best practices —
coaching and guiding colleagues across the team to help raise the bar on
quality and consistency.
At MNP, you will work alongside a
collaborative team of creative thinkers and problem-solvers. You will gain
hands-on experience, tackle meaningful challenges, and grow your skills in an
environment where your voice is valued, and your development is a priority. If
you are ready to accelerate your career and make a lasting impact, this is
where your journey begins.
Responsibilities
· Write and edit high-quality
content across formats including thought leadership, research reports, case
studies, website copy, pitch decks, one-pagers and marketing collateral
· Conduct independent research —
competitive, market and topical — to surface original insights and inform
content recommendations, using AI tools to accelerate and deepen that research
· Partner with subject matter
experts to translate complex business and technical concepts into engaging,
client-ready content
· Create and maintain sales
enablement materials and help define value propositions and messaging tailored
by service, industry and audience
· Support content-led marketing
campaigns by developing core assets and repurposing content across channels
· Lead editorial planning and
content strategy, including related tools, processes and continuous improvement
through performance insights and best practices
· Lead internal communications such
as newsletters and support internal training and knowledge-sharing initiatives
· Support the tracking and
reporting of content performance and measurable results across multiple
channels and systems
· Actively explore and apply AI
tools throughout the content lifecycle — from research and ideation through
drafting and optimization — to improve quality, consistency and efficiency,
sharing learnings with the broader team
· Develop a thorough understanding
of MNP's services, businesses and industry
Benefits
Skills
· Completion of a post-secondary degree in Marketing, Business,
Communications, Journalism or a related field
· Minimum five (5) years of content strategy, marketing or sales
enablement experience, ideally in a B2B technology or qualified services
environment
· Exceptional writing and editing skills, with the ability to adapt tone
and messaging across audiences and formats
· Strong understanding of content's role across the marketing and sales
funnel
· Strong interpersonal and communication skills, with the ability to work
collaboratively across teams and engage confidently and professionally with
senior stakeholders
· Comfortable presenting strategies, concepts, results and recommendations
to leadership in a clear and compelling way
· Ability to coach and mentor others on content and marketing best
practices
· Demonstrated experience using AI tools in a professional setting, and a
curiosity and enthusiasm for exploring how AI can enhance content workflows
· Relevant content marketing certifications are considered an asset
· French language skills considered an asset, though not required
Educational
Qualifications
· Completion of a post-secondary degree in Marketing, Business,
Communications, Journalism or a related field
Certifications
· Relevant content marketing certifications are considered an asset
Experience
Minimum five (5) years of content strategy,
marketing or sales enablement experience, ideally in a B2B technology or
professional services environment
📌 Content Lead, Business Advisory Services (Bengaluru)
🏢 Leading
📍 Bengaluru