Company: The Indus Valley

Location: Bengaluru

Experience: 3–5 years preferred

Employment type: Full-time

About us The Indus Valley is a healthy kitchenware brand committed to helping people build healthier kitchens through toxin-free cookware and thoughtfully designed products.

Role overview

We are looking for a Social Media Manager to own social media planning, content creation, influencer management and performance tracking. The ideal candidate combines strategic thinking with hands-on execution and is comfortable appearing in front of the camera.

Key responsibilities

- Develop and execute the social media strategy in line with brand and business objectives.
- Own the content calendar across relevant social media platforms.
- Create content around products, cooking, healthier kitchens, consumer needs and brand stories.
- Develop scripts, captions and briefs for reels, stories, posts and other content formats.
- Work closely with designers, videographers and editors to deliver engaging content.
- Appear on camera for product demonstrations, explainers and brand content.
- Identify, onboard and manage influencers and content creators.
- Handle influencer briefs, deliverables, timelines, approvals and content usage permissions.




- Manage community engagement and coordinate with customer support on queries and feedback.
- Track reach, engagement, shares, saves, follower growth, website traffic and relevant conversions.
- Prepare performance reports and use insights to improve content and influencer activity.
- Monitor platform trends and identify opportunities relevant to the brand.

Candidate requirements

- Experience managing social media for a consumer brand or agency; 3–5 years preferred.
- A portfolio demonstrating content creation and social media growth.
- Robust copywriting, storytelling and short-form video skills.
- Confidence in front of the camera and the ability to communicate product benefits clearly.
- Experience managing influencer partnerships.
- Understanding of social media analytics and KPI tracking.
- Strong planning skills, responsiveness and execution ownership.
- Interest in cooking, food, wellness, home or lifestyle categories.

Application requirements

Please share your CV, portfolio or accounts you have managed, examples of results achieved, and a short video featuring you on camera.

📌 Social Media Manager (Bengaluru)
🏢 The Indus Valley
📍 Bengaluru