26 Oct
|
Team Hotels and Resorts
|
Noida
26 Oct
Team Hotels and Resorts
Noida
Position: Social Media Marketing Executive
Industry: Restaurant / Hospitality
Location: Noida / Sultanpur
Skills: Social Media Marketing, Content Calender, Content Marketing, Social Media Account Management
Role Overview
We are looking for a creative and result-oriented Social Media Marketing Executive with a strong background in the restaurant/hospitality industry. The candidate will be responsible for managing the brand's social media presence, creating engaging content, coordinating reels and shoots, and ensuring consistent digital visibility for the restaurant brand.
Key Responsibilities
- Develop and execute social media strategies aligned with the restaurant's brand positioning and business objectives.
- Create and manage engaging social media content, including posts, stories, reels, videos, captions, and other digital formats.
- Take ownership of Reels and short-form video content, including ideation, scripting, coordination, shooting, and execution.
- Plan and maintain a monthly/weekly content calendar for all relevant social media platforms.
- Coordinate with photographers, videographers, designers, influencers, agencies, and restaurant teams for content creation.
- Work closely with the restaurant team to identify food, events, offers, guest experiences, and other opportunities that can be converted into engaging content.
- Manage the brand's presence across social media platforms and ensure regular and timely posting.
- Coordinate with relevant aggregators and support the online presence of the restaurant across food delivery/discovery platforms.
- Monitor online brand visibility, customer engagement, reviews, comments, and audience interactions.
- Develop creative campaigns around new menu launches, events, festive occasions, offers, and restaurant activations.
- Stay updated with current social media trends, viral formats, audio trends, and content styles relevant to the F&B; industry.
- Track social media performance and provide regular updates on reach, engagement, followers, and content performance.
- Coordinate with internal teams and external agencies wherever required for marketing campaigns.
- PR knowledge/experience will be an added advantage, particularly experience with media, influencers, collaborations, and brand visibility.
- Maintain consistency in brand communication, tone, visual identity, and overall digital presence.
Mandatory Requirements
- Previous experience with a Restaurant / Hospitality / F&B; brand is mandatory.
- Strong hands-on experience in Content Creation and Social Media Management.
- Valuable understanding of Reels and short-form video content.
- Experience in managing/working with aggregators is preferred.
- PR knowledge/experience will be an added advantage.
- Strong creative thinking and knowledge of current social media trends.
- Good communication and coordination skills.
Preferred Profile
- Candidates who have worked directly with a restaurant brand, hospitality group, F&B; company, or restaurant-focused agency and have hands-on experience in content creation and social media execution will be preferred.
📌 Social Media Marketing Executive (Noida)
🏢 Team Hotels and Resorts
📍 Noida