Company: Beverage Trade Network (BTN)

Location: Vadodara, Gujarat, India

Job Type: Full-Time | On-Site

Department: Sales Operations & Quality Assurance

Company Description

Beverage Trade Network (BTN) is a global B2B media, events, and business services company connecting wine, spirits, beer, and beverage producers with buyers, importers, distributors, and industry professionals worldwide.

BTN organizes international trade shows, industry events, and competitions across the USA, UK, and other global markets, helping businesses build connections, gain market exposure, and grow their sales.

Role Description

We are looking for a detail-oriented and experienced Sales Quality Analyst to monitor and improve the quality, accuracy, and effectiveness of our international outbound telesales operations.

Your primary responsibility will be to listen to sales calls, review sales emails, audit CRM records, verify sales activities, and prepare daily sales quality and performance reports.

You will independently evaluate how our sales representatives communicate with prospects, qualify leads, manage follow-ups, and maintain customer records.

You will work closely with sales team leaders and management to identify performance gaps, improve sales processes, and ensure that sales activity reported in the CRM accurately reflects actual work completed.

This is a hands-on quality monitoring and reporting role requiring strong attention to detail, analytical skills, and a good understanding of international telesales operations.

Key Responsibilities

- Sales Call Monitoring & Auditing
- Listen to and evaluate outbound sales call recordings daily for each sales representative.
- Assess call openings, English communication, product knowledge, prospect engagement, qualification, objection handling, and closing techniques.
- Verify whether representatives are conducting meaningful sales conversations and following approved sales processes.
- Identify missed sales opportunities, weak pitches, poor follow-ups, and incorrect customer communication.
- Maintain individual call quality scores and document improvement areas.
- Highlight recurring issues and share actionable feedback with sales team leaders.
- Identify inaccurate call dispositions or inconsistencies between actual conversations and CRM records.

2.

Sales Email Quality

Monitoring
- Review outbound prospecting emails, follow-up emails, and customer replies.
- Check English grammar, professionalism, personalization, and message clarity.
- Verify that sales representatives are communicating accurate event information, pricing, deadlines, and offers.
- Identify generic or poor-quality emails, missed customer questions, and weak follow-up communication.
- Monitor email response handling and ensure important customer enquiries are not missed.
- Report recurring communication issues and recommend improvements.

3. CRM & Sales Data Auditing
- Audit CRM records daily to ensure sales activities are recorded accurately.
- Cross-check CRM entries against actual call logs, recordings, and email communications.
- Verify lead status, qualification details, meeting bookings, opportunity values, and follow-up dates.
- Identify duplicate leads, missing information, incorrect contact details, and incomplete customer records.
- Check whether interested prospects and active sales opportunities are being followed up on time.
- Identify inaccurate reporting, inflated activity numbers,



and incorrectly qualified leads.
- Maintain CRM quality and data accuracy reports for management.

4.

Sales Performance

Reporting & MIS
- Prepare daily sales activity and quality reports for management.
- Track calls made, connected calls, meaningful conversations, emails sent, qualified leads, meetings booked, proposals, and sales conversions.
- Monitor individual and team performance against assigned activity and quality targets.
- Prepare reports highlighting discrepancies between reported and verified sales activity.
- Maintain Excel or Google Sheets dashboards for sales quality, CRM compliance, and performance trends.
- Identify representatives who require additional training or closer supervision.
- Provide weekly summaries of recurring quality issues and process improvements.

5.

Sales Process

Compliance & Improvement
- Ensure representatives follow approved sales scripts, CRM processes, and reporting standards.
- Monitor the quality of lead qualification and handovers between junior lead generation executives and senior sales representatives.
- Verify that booked meetings represent genuine customer interest and meet qualification requirements.
- Track repeated errors and ensure corrective actions are followed up with sales team leaders.
- Recommend improvements to call quality standards, email templates, CRM processes, and reporting systems.
- Escalate serious quality, compliance, or data integrity concerns to management.

Minimum Qualifications – Mandatory
- Minimum 2 years of experience in a BPO, contact centre, or telesales quality assurance role.
- Hands-on experience listening to, monitoring, and scoring sales or customer calls.
- Experience reviewing outbound sales calls, preferably in an international voice process.
- Experience auditing CRM records, call logs, customer interactions, and sales activity data.
- Strong understanding of telesales KPIs, including call volumes, connection rates, qualified leads, conversions, and follow-up performance.
- Excellent spoken and written English, with the ability to evaluate sales conversations and written communication.
- Strong knowledge of Microsoft Excel or Google Sheets, including formulas, pivot tables, and reporting.
- Experience working with CRM systems, call recording software, and sales reporting tools.
- Strong analytical skills, attention to detail, and ability to identify reporting discrepancies.
- Ability to work independently and report findings accurately and objectively.

Preferred Qualifications
- Experience in international BPO processes serving customers in the USA, UK, Europe, or Australia.
- Previous experience as a Quality Analyst, Call Quality Analyst, Sales QA Executive, or Sales MIS Analyst.
- Experience monitoring outbound sales, lead generation, appointment setting, or B2B telesales teams.
- Experience auditing sales emails and CRM data in addition to call recordings.
- Familiarity with sales quality scorecards, performance dashboards, and quality calibration processes.
- Experience using CRM and call monitoring tools.





Daily Performance ExpectationsThis is a quality-driven role with clear daily responsibilities. The selected candidate will be expected to:
- Review and score a defined sample of sales calls from every representative daily.
- Audit outbound sales emails and customer follow-up communications.
- Review CRM activity, lead qualification, and follow-up accuracy.
- Verify the quality of meetings booked and leads transferred to senior sales representatives.
- Identify and report sales process violations, incorrect records, and missed opportunities.
- Maintain individual quality scores and issue logs.
- Submit a daily sales quality and performance report to management.
- Track whether previously identified issues have been corrected.

Success will be measured by audit accuracy, quality monitoring coverage, CRM data accuracy, timely reporting, and the identification and resolution of sales process issues. Who We Are Looking ForWe want someone who:

- Enjoys detailed monitoring, auditing, and reporting work.
- Has strong listening skills and can identify weaknesses in sales conversations.
- Can recognize the difference between a genuine qualified lead and an incorrectly reported opportunity.
- Has excellent English and can evaluate the quality of sales emails and customer communication.
- Is confident identifying errors and reporting them objectively.
- Understands the importance of accurate CRM data and timely follow-ups.
- Can work with sales managers while maintaining independent quality standards.
- Is organized, disciplined, analytical, and comfortable working with daily deadlines.

Important: This is not a customer support or general administrative position. We are specifically looking for someone with practical experience in call quality monitoring, CRM auditing, and sales performance reporting within a BPO or telesales environment. What We Offer

- Prospect to work with international sales operations serving the USA, UK, and other global markets.
- Direct exposure to sales operations, quality management, and business performance reporting.
- Opportunity to develop and improve sales quality systems as the company expands.
- Collaboration with sales leadership and management.
- Career growth opportunities in Sales Quality, Sales Operations, MIS, and Quality Management.
- Competitive salary based on experience and skills.

How To ApplyPlease email your resume to [email protected] and include:
- Your current CTC.
- Your expected CTC.
- Your total years of experience in BPO quality assurance or call monitoring.
- Whether you have monitored international outbound sales calls.
- The CRM, call recording, and reporting tools you have worked with.
- A brief, personalised note explaining how you would monitor sales calls, emails, and CRM records for a team of 10 international telesales representatives.

Our team will review your application and contact you by email if you are shortlisted for an interview.

Please note: We will not consider LinkedIn Quick Apply submissions, generic AI-generated responses, or incomplete and non-serious applications. Please follow the instructions above and apply by email.

For LinkedIn, I recommend the job title “Sales Quality Analyst (BPO / International Voice Process)” because it matches the terminology candidates in Vadodara are likely to search for, while the JD clearly explains your additional requirements around CRM, email auditing, and daily sales reporting.

📌 Sales Quality Analyst (BPO / International Voice Process) (Vadodara)
🏢 Beverage Trade Network
📍 Vadodara