Company: Rengy

Location: Hyderabad, Telangana

Experience: 4+ Years

Employment Type: Full-Time | Work From Office

Industry: Solar Energy | CleanTech | Technology

About RengyRengy is India's first AI-powered solar platform, simplifying residential solar adoption through technology, trusted local partners, and end-to-end solutions.

As we expand across India, we're looking for a creative, strategic, and execution-driven Marketing Manager who can strengthen our brand presence, lead product marketing initiatives, and drive regional market expansion.

Key Accountabilities1. Brand Strategy & Market Expansion

- Develop and execute brand marketing strategies across multiple states and regions.
- Plan regional Go-To-Market (GTM) strategies, product launches, and market-entry campaigns.
- Build strong brand awareness through creative campaigns, local marketing, and community engagement.

2. Product Marketing & Brand Positioning

- Develop compelling product positioning, messaging, and customer communication strategies.
- Translate Rengy's technology and solar solutions into simple, customer-focused marketing campaigns.
- Create effective marketing materials, brochures, presentations, and product communication assets.

3. Vendor & Channel Partner Marketing

- Plan and execute Vendor and Channel Partner branding and marketing initiatives.
- Lead Rengy Solar Point store openings, store branding, and local launch activities.
- Drive offline brand awareness through outdoor advertising, local activations, events, and promotional campaigns.
- Coordinate with regional teams and partners to strengthen Rengy's local market presence.

4. Marketing Campaigns & Execution

- Plan and execute integrated brand campaigns across online and offline channels.
- Coordinate with creative teams, agencies, and external vendors to ensure timely execution.
- Manage campaign budgets, timelines,



marketing materials, and performance reporting.

5. Cross-Functional Collaboration

- Work closely with Sales, Product, Operations, and regional teams to align marketing with business objectives.
- Coordinate marketing requirements across multiple states and ensure consistent brand communication.
- Identify new opportunities to improve brand visibility, customer engagement, and market penetration.

Requirements
- 4–6 years of experience in Brand Marketing, Product Marketing, Marketing Management, or GTM Strategy.
- Strong understanding of branding, consumer behaviour, market research, and product positioning.
- Proven experience in offline marketing, BTL activities, store launches, events, and brand activations.
- Experience planning and executing regional marketing campaigns.
- Solid vendor management, stakeholder coordination, and project execution skills.
- Excellent communication, creativity, strategic thinking, and problem-solving abilities.
- Ability to independently manage multiple marketing projects in a fast-paced startup environment.
- Willingness to travel for regional campaigns, store launches, and marketing activities.

Preferred: Experience in Consumer Brands, Retail, Solar, CleanTech, FMCG, or high-growth startups. What We're Looking ForWe are looking for someone who understands how to build a brand, launch a product, enter a new market, and create strong customer awareness.

Someone who can turn ideas into on-ground execution, take ownership of campaigns, and work closely with regional teams to build Rengy's presence across India.

This is a brand-building and marketing execution role, not a performance marketing or digital advertising role.

- Join Rengy and be part of building India's next-generation solar brand.

Apply NowInterested candidates can contact: Kavya – HR, Rengy

Contact: +91 89776 14165

Location: Hyderabad

📌 Marketing Manager – Brand & Growth (Hyderabad)
🏢 RENGY
📍 Hyderabad