Company Description Raysteeds Energy Private Limited is a renewable energy company based in Uttarakhand, focused on delivering customized solar power solutions for residential, industrial, commercial, and institutional clients. The company supports India’s clean energy transition by offering cost-effective and reliable solar systems, including rooftop and ground-mount installations. As an authorized channel partner under government schemes such as PM Surya Ghar Muft Bijli Yojana, Raysteeds Energy helps customers access subsidies, net metering, and flexible financing options.

The organization provides end-to-end services from design and engineering to installation, maintenance, and remote monitoring, aiming to make clean energy affordable and accessible across Uttarakhand.

Role Description This is a full-time, on-site Digital Marketing Executive role based in Dehradun.

The Digital Marketing

Executive will plan and execute online marketing campaigns to promote solar solutions, brand awareness, and lead generation across digital channels. Daily responsibilities include managing social media accounts, creating and optimizing web content, monitoring campaign performance through web analytics, and coordinating with sales and operations teams to align marketing activities with business objectives.



The role also involves researching market trends, supporting promotional events, and preparing periodic reports on campaign effectiveness and customer engagement.

Qualifications

- Demonstrated skills in Marketing and Communication to design campaigns, craft clear messaging, and engage diverse customer segments.
- Proficiency in Social Media Marketing to manage platforms, grow audiences, and run targeted paid and organic campaigns.
- Ability in Web Content Writing to create compelling, accurate, and SEO-aware digital content for websites, blogs, and landing pages.
- Experience with Web Analytics tools to track performance, interpret data, and optimize campaigns based on measurable results.
- Familiarity with digital advertising platforms (e.g., Google Ads, social media ads) and basic SEO/SEM practices.
- Strong organizational skills, attention to detail, and the ability to manage multiple campaigns in a quick-paced environment.
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
- Interest in renewable energy and sustainability; prior experience in the solar or energy sector is an advantage.

📌 Digital Marketing Executive (Dehradun)
🏢 RAYSTEEDS ENERGY
📍 Dehradun