Company Description Basil Woods Institutions is an educational initiative conceived by the team of ISKCON Bangalore and the missionary co-founders of the Akshaya Patra program. The organization operates schools and preschools across Bangalore, Hyderabad, Ahmedabad, and Bhubaneshwar, offering world-class education rooted in Indian cultural and spiritual values.

Basil

Woods emphasizes holistic development, integrating academics with character-building and value-based learning. The institution has been ranked among the top emerging international schools in Bangalore by the Times School Survey in both 2020 and 2021, reflecting its growing reputation and commitment to quality education.

Role Description The Digital Marketing Executive role is a full-time, on-site position based in Bengaluru. The role involves planning and executing digital marketing campaigns to enhance brand visibility and admissions outreach across multiple campuses. Daily responsibilities include managing social media channels, creating and updating web content, monitoring online engagement, and coordinating with internal teams to align messaging with institutional values.

The Digital Marketing

Executive will analyze web and campaign performance data, prepare regular reports, and recommend improvements to optimize reach and conversions.



The role also includes collaborating with designers and content creators to develop compelling digital assets and maintaining consistency in brand communication.

Qualifications

- Candidates should possess strong Marketing skills, including campaign planning, brand positioning, and lead generation.
- Candidates should possess effective Communication skills, including clear written and verbal communication and stakeholder coordination.
- Candidates should possess Social Media Marketing skills, including channel management, content scheduling, and audience engagement.
- Candidates should possess Web Content Writing skills, including creating informative, accurate, and value-aligned content for websites and digital collateral.
- Candidates should possess Web Analytics skills, including tracking performance metrics, interpreting data, and reporting insights for optimization.
- Relevant qualifications such as a bachelor’s degree in Marketing, Communications, Digital Media, or a related field are preferred.
- Experience in educational or mission-driven organizations, familiarity with value-based education, and proficiency with common digital marketing tools and platforms are beneficial.
- Ability to work collaboratively in office, manage multiple projects, and adapt to a fast-paced academic environment is expected.

📌 Digital Marketing Executive (Bengaluru)
🏢 Basil Woods Institutions, Bangalore, Hyderabad
📍 Bengaluru