About LIFECRAFT4U

LIFECRAFT4U is an experiential learning and lifestyle platform that enables people to explore their interests, develop skills, improve well-being, and connect with communities through programs, workshops, events, and expert-led experiences across Yoga, Fitness, Music, Astrology, Creativity, and Personal Development.

Role OverviewWe are looking for a creative, proactive, and hands-on Social Media Marketing Associate to build our digital presence, grow an engaged community, promote our programs, and convert audience interest into enquiries and bookings.

Key Responsibilities

- Plan and execute social media calendars across Instagram, Facebook, LinkedIn, and YouTube.
- Create engaging reels, posts, stories, carousels, captions, and promotional creatives using tools such as Canva and basic video-editing applications.
- Develop creative content ideas around our programs, instructors, workshops, events, and festivals.
- Coordinate with instructors, creators, and internal teams to generate authentic content and testimonials.
- Identify social media trends and opportunities to improve reach, engagement, and brand visibility.
- Support digital campaigns, influencer collaborations, and paid promotions.
- Engage with followers and relevant communities to build brand awareness and audience participation.
- Track performance metrics and contribute to generating enquiries, registrations, and program bookings.

Skills & Qualifications
- Graduate in Marketing, Mass Communication, Digital Marketing, or a related field.
- Solid communication, writing, and creative skills.
- Practical understanding of Instagram and other social media platforms.




- Familiarity with Canva, reels, and basic video editing.
- Ability to manage multiple tasks independently and meet deadlines.
- Interest in wellness, fitness, music, astrology, creativity, and community-driven platforms.

What We Are Looking ForSomeone who can think creatively, create content, execute consistently, and measure results. We value initiative, ownership, and a willingness to experiment over formal qualifications alone. Join LIFECRAFT4U and help people discover more, learn more, and step into more possibilities.

LIFECRAFT4U – Step Into More

Qualifications

- Candidates should possess skills in Social Media Marketing and Digital Marketing to plan, execute, and optimize campaigns across platforms.
- Candidates should possess skills in Social Media Content Creation and Marketing to develop compelling, brand-aligned posts and campaigns.
- Candidates should possess strong Communication skills to engage effectively with online communities and collaborate with internal teams.
- Relevant experience managing brand social media accounts, including analytics, reporting, and audience engagement, organizing and managing events
- A background in marketing, communications, or a related field, along with familiarity with social media management tools, will be an advantage.
- Ability to work on-site in Gurugram, manage multiple tasks, and demonstrate sensitivity to diverse audiences is preferred.

Company: LIFECRAFT Solutions LLP Brand: LIFECRAFT4U – Step Into More

Location: Sector 67, Gurgaon: Full Time, work from office

Experience: 1–3 years

CTC: ₹3,00,000 – ₹4,00,000 per annum

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📌 Associate- Social Media Marketing (Gurugram)
🏢 Lifecraft4u
📍 Gurugram