Key Responsibilities

- Manage end-to-end programmatic campaigns from campaign setup through completion.
- Execute campaigns across DV360, TTD, and other major DSPs.
- Handle campaign setup, targeting, audience activation, creative implementation, pacing, and delivery monitoring.
- Perform ongoing campaign optimization based on performance, delivery, and client KPIs.
- Monitor campaign performance and proactively identify delivery, tracking, targeting, or performance issues.
- Troubleshoot campaign, creative, tracking, and platform-related issues.
- Manage ad tags, pixels, tracking, and measurement requirements.
- Prepare and analyze campaign performance reports and provide actionable insights.
- Coordinate with internal teams and clients to understand campaign objectives and deliverables.
- Participate in client calls and provide campaign updates, performance insights, and recommendations.
- Ensure campaigns are delivered accurately and within agreed timelines.
- Identify opportunities to improve campaign performance, efficiency,



and delivery.

Requirements – Must Have
- 3–6 years of experience in Programmatic / Campaign Management.
- Robust hands-on experience with DV360 and TTD.
- Experience managing end-to-end campaign processes.
- Strong understanding of campaign setup, targeting, bidding, pacing, optimization, and reporting.
- Hands-on experience in campaign troubleshooting and issue resolution.
- Experience in client/stakeholder handling.
- Strong analytical and communication skills and Client handling.
- Ability to manage multiple campaigns and priorities independently.

Requirements – Good to Have
- Experience with other major DSPs such as Xandr and similar platforms.
- Exposure to CM360, Google Ad Manager or other ad-serving platforms.
- Video advertising experience.
- Experience working with cross-functional and international teams.

📌 Account Manager Programmatic (Chennai)
🏢 Dentsu Global Services
📍 Chennai