SOCIAL MEDIA AND BRAND MANAGER

AMEENJI RUBBER LIMITED | CORE MARKETING

Company: Ameenji Rubber Limited

Department: Core Marketing

Experience: 3-4 years

Salary: 30,000 per month

Ameenji Rubber Limited is hiring a social media and Brand Manager to strengthen our brand presence, manage social media communication and create content that connects our products with the right audiences.

You will own content planning, brand messaging and organic social media execution, working closely with sales, technical teams, designers and video editors.

Your role will be to communicate our capabilities clearly, build customer trust and support business growth.

About Ameenji Rubber Limited Ameenji Rubber Limited manufactures engineered and commercial rubber products serving infrastructure, railways, industrial, fitness and agricultural applications. Our portfolio includes bridge bearings, expansion joints, railway components, industrial rubber sheets, electrical rubber mats, gym flooring and animal-care mats.

Key Responsibilities

- Develop brand and social media strategies: Create communication plans aligned with company objectives, product priorities and the needs of customers, contractors, procurement teams, dealers and distributors.
- Maintain a consistent brand identity: Define and apply brand messaging, tone of voice and visual guidelines across social media, website content, presentations and marketing materials.
- Manage social media channels: Own the day-to-day management of LinkedIn, Instagram, Facebook and YouTube, adapting content and publishing approaches to each platform and audience.
- Plan the content calendar: Develop monthly calendars covering product education, applications, manufacturing capabilities, project stories, customer experiences, exhibitions, employee stories and company updates.
- Create compelling written content: Write captions, LinkedIn posts, video scripts, carousel copy, campaign concepts and creative briefs. Review content for clarity, accuracy and brand consistency before publishing.
- Translate technical information into clear communication: Collaborate with product, engineering, quality and sales teams to explain product features, applications and customer benefits accurately.
- Coordinate design and video production: Brief graphic designers and video editors, plan content shoots, review creative work and manage feedback,



approvals and delivery schedules.
- Execute integrated brand campaigns: Coordinate communication for product launches, exhibitions, dealer initiatives and other marketing campaigns. Manage agreed timelines, vendor coordination and approved campaign budgets where assigned.
- Manage community engagement and enquiries: Respond to comments, messages and reviews professionally. Capture relevant enquiries, hand them over to sales and escalate complaints or sensitive issues to the appropriate team.

- Develop customer and partner stories: Coordinate testimonials, project case studies and relevant industry collaborations. Obtain approval before publishing customer information, project details or third-party content.
- Support sales and dealer communication: Work with sales and creative teams on brochures, product presentations, catalogues, dealer communication and other materials that explain the company’s products and capabilities.
- Research audiences, competitors and industry trends: Monitor customer questions, competitor activity and industry conversations. Use these insights to improve content topics, positioning and campaign ideas.
- Coordinate with performance marketing and SEO: Align campaign themes, website messaging and content distribution.

Share audience insights and creative learnings to strengthen the overall marketing effort.

- Measure results and improve execution: Prepare monthly reports covering audience quality, engagement, website referrals, enquiries and content performance. Recommend improvements and maintain organised calendars, approvals and content records.

Required Experience And Skills

- 3-4 years of experience in social media management, brand marketing or a closely related role.
- Demonstrated experience managing business social media accounts and delivering content campaigns.
- Robust English writing, editing, storytelling and communication skills.
- Ability to develop content calendars and adapt messaging for different audiences and platforms.




- Understanding of brand positioning, visual consistency and community management.
- Ability to learn technical products and communicate their applications clearly.
- Experience coordinating with designers, video editors and internal stakeholders.
- Strong planning skills and the ability to manage multiple campaigns, approvals and deadlines.
- Ability to interpret performance data and turn insights into practical improvements.

Tools and Platform Knowledge

- Meta Business Suite and native social media analytics.
- LinkedIn Page management and analytics.
- YouTube Studio.
- Social media scheduling and reporting tools.
- Canva and familiarity with design and video production workflows.
- Basic GA4 knowledge for reviewing social referral traffic and website activity.

Preferred Qualifications

- Experience in B2B marketing, manufacturing, industrial products, infrastructure or dealer and distributor communication.
- Experience developing product explainers, case studies, exhibition campaigns or corporate content.
- A degree in marketing, communications, business or a related field, or equivalent practical experience.

How Success Will Be Measured

- Growth in relevant audiences and meaningful engagement.
- Consistent delivery of accurate, helpful and on-brand content.
- Website visits and qualified enquiries generated through social channels.
- Timely responses and effective handover of customer enquiries.
- Successful execution of campaigns and measurable improvements based on content performance.

What You’ll Work On You will help shape how Ameenji communicates across digital and offline channels, develop stories around real products and projects, and work with colleagues across marketing, sales and technical functions.

How To Apply

Interested candidates may send their updated CV to [email protected] / [email protected]

Email subject: Application for Social Media and Brand Manager - Your Name

Please Include

- Your updated CV.
- Links to social media accounts or brands you have managed.
- A sample content calendar and two campaign examples explaining your contribution and results.
- Your notice period and earliest joining date.

Anonymised work samples are welcome. Please avoid sharing confidential information belonging to previous employers or clients.

📌 Social Media and Brand Manager (Hyderabad)
🏢 AMEENJI RUBBER
📍 Hyderabad