Company Description Adapex helps leading US websites maximize revenue by optimizing all programmatic channels and partnerships, including display, video, native, AMP, header bidding, in-app, CTV, and direct deals. As part of the Datrix Group, a global provider of AI solutions, Adapex leverages advanced data analytics and monetization technologies for its partners. This collaboration enables AI-enhanced, first-party data and targeting, driving more exact and effective addressability.

Adapex focuses on next-generation data monetization, offering publishers and partners innovative solutions to improve performance and profitability.

About the RoleWe are hiring a technical product manager to own the product roadmap for the Adapex suite, including our header bidding wrapper, analytics and reporting, identity, and optimization tools. This is an individual contributor role. You will work directly with engineers, Ad Ops, Yield, and Client Success to decide what gets built, then see it through to release. You will also own the technical evaluation of third-party vendors and integrations.

You do not need to write production code, but you should be able to read it, debug in the browser, and challenge technical decisions.

What You Will DoOwn the roadmap

- Set and maintain priorities across the product suite, based on publisher needs, revenue impact, and technical effort.
- Write clear requirements, specs, and acceptance criteria. Manage the backlog and release schedule with engineering.
- Define product KPIs and report on the impact of what ships.

Drive delivery with engineering

- Assess feasibility, dependencies, and timelines with engineers. Unblock work and hold the team accountable to milestones.
- Coordinate testing, QA, and production releases for wrapper and platform changes.

Evaluate and manage vendors and integrations

- Run technical and commercial evaluations of vendors, including bidder adapters, identity, SDKs, APIs, analytics, and other monetization technologies.
- Analyze vendor performance, compatibility,



and revenue impact using data, and make recommendations to leadership.
- Own integration requirements, timelines, and testing with internal and external teams.

Work with the business

- Turn publisher and Ad Ops pain points into product improvements.
- Support Sales and Business Development with product positioning and technical evaluations.
- Maintain product documentation and communicate releases and priorities internally.

Required Qualifications

- 5+ years in technical product management or ad tech product roles, with direct experience working alongside engineers.
- Working knowledge of Prebid.js, JavaScript, OpenRTB, and Google Ad Manager.
- Strong understanding of header bidding, SSPs, exchanges, and the programmatic supply chain.
- Experience running technical integrations and evaluating third-party vendors.
- Comfort with data: able to query or analyze performance data (SQL or BI tools) to evaluate products and vendors.
- Experience writing specs and managing roadmaps in an Agile environment (Jira, GitHub).

Preferred Qualifications

- Prior software engineering or hands-on JavaScript experience.
- Experience with header bidding wrappers, Prebid Server, or bidder adapter development.
- Video advertising knowledge (VAST, Google IMA SDK) and ad formats beyond display.
- Familiarity with Core Web Vitals, latency, viewability, identity solutions, consent management, and privacy regulations.
- Familiarity with ad quality and supply-chain transparency (ads.txt, sellers.json, schain).

What Success Looks Like

- Within 60 days: a documented, prioritized roadmap agreed with leadership.
- Within 6 months: a regular release cadence and a vendor evaluation process in place.
- Within 12 months: measurable gains in wrapper performance and publisher revenue, and a vendor stack that is rationalized and well understood.

Who You AreYou are fluent in both the engineering and commercial sides of ad tech. You can discuss architecture with developers, monetization with Ad Ops, and trade-offs with leadership, and you bring structure and follow-through to the work.

📌 Senior Technical Product Manager – Ad Tech (India)
🏢 Adapex
📍 India