Performance Marketer – Flable AI

? Bengaluru (On-site) | ? Full-time | ? ₹5–7 LPA | ?‍? 2+ years (agency, D2C)

About Flable AI

D2C founders spend lakhs every month on Meta and Google, yet most can’t tell which campaigns actually make a profit. Flable AI is changing that.

We’re building Orion, an AI marketing agent that connects ad, commerce and marketplace data (Meta, Google, Shopify, Amazon) into one profit-first view. Orion finds wasted spend, explains what’s driving margins, and recommends or executes the next move.

We’re now pairing Orion with sharp human marketers to deliver AI-assisted performance marketing for D2C brands. That’s where you come in.

Who we’re looking for

You’ve worked at a performance marketing agency, handled 4+ D2C brands at the same time, and owned the client relationship end to end. You know Meta Ads, Google Ads and Shopify inside out, and you think in contribution margin, not just ROAS.

What you’ll do

Run D2C brand accounts

- Plan, launch and scale Meta and Google Ads campaigns across multiple D2C brands at once
- Run the full funnel: prospecting, retargeting, catalog/DPA/Advantage+, Performance Max, Search and Shopping
- Use Orion’s insights to cut wasted spend, find winning creatives and audiences, and optimise for profit
- Own client relationships through weekly reviews, performance reporting and growth roadmaps
- Set up and audit tracking: Meta Pixel + CAPI, GA4, Google Enhanced Conversions and Shopify events
- Read Shopify analytics to tie ad performance to orders, AOV, repeat rate and contribution margin
- Where relevant, support marketplace ads (Amazon, Myntra,



Flipkart, Nykaa) for brands selling there

Grow Flable itself

- Run Flable’s own paid campaigns to generate demos and qualified leads from D2C founders and marketers
- Test messaging, landing pages and channels, and report on pipeline and CAC

Shape the product

- You’re Orion’s power user, so you’ll tell the product team directly what it should automate next

Must-haves

- 2+ years of hands-on performance marketing at an agency
- Have managed multiple D2C brands simultaneously, with direct client handling
- Deep hands-on expertise in Meta Ads and Google Ads, including campaign structure, bidding, creative testing and scaling
- Working knowledge of Shopify, including analytics, orders, events and integrations
- Hands-on experience with Pixel, Meta CAPI, GA4 and Google conversion tracking setup
- Solid grasp of D2C unit economics: ROAS, CAC, AOV, LTV, contribution margin
- Data-driven: you make decisions from numbers, not gut feel

Good to have

- Marketplace ads: Amazon Ads (Sponsored Products/Brands/Display), Myntra, Flipkart, Nykaa
- Lead generation experience (B2B/SaaS a plus)
- Experience with ChatGPT Ads, Bing/Microsoft Ads
- Attribution tools, GA4 deep-dives, Looker Studio
- Creative strategy: writing ad hooks, briefing designers and UGC creators
- Curiosity about AI tools in marketing

Why Flable

- An AI Marketing Expert behind every account you run
- Work directly with the founders and influence the product roadmap
- Build Flable’s own growth engine
- Fast-moving team, high ownership

Compensation: ₹5–7 LPA, based on experience and track record

📌 Performance Marketer (Agency Experience must) (Bengaluru)
🏢 Flable AI
📍 Bengaluru