Company Description Vilvah is an Indian skincare brand where natural ingredients meet contemporary, clean technology to create effective, gentle products. The company focuses on simplifying skincare with fuss-free routines that deliver visible results from morning to night. Vilvah’s formulations blend Mother Nature’s bountiful ingredients with future-forward science to provide everyday skin solutions for diverse needs.

The brand is dedicated to helping individuals build a positive “skin story” through active, high-performing ingredients that nourish and care for the skin.

Role Description The Influencer Marketing Executive role at Vilvah is a full-time, on-site position based in Coimbatore. In this role, the individual will identify and onboard relevant influencers and content creators, manage ongoing relationships, and coordinate collaboration campaigns that align with Vilvah’s brand values and product range.

Responsibilities include planning influencer marketing strategies, negotiating deliverables, tracking campaign performance, and ensuring timely content execution across platforms. The role also involves working closely with marketing and sales teams to align influencer initiatives with broader brand campaigns, conducting market and competitor research, and preparing regular performance reports.





The Influencer Marketing

Executive will contribute to creative campaign ideas, maintain a content calendar, and ensure consistent brand messaging across all influencer-led activities.

Qualifications

- Ability to develop and execute Market Planning and Marketing strategies tailored to influencer campaigns.
- Strong Market Research skills to identify suitable influencers, understand audience behavior, and track competitor activities.
- Excellent Communication skills to manage influencer relationships, negotiate collaborations, and coordinate cross-functional work.
- Exposure to Sales and Marketing processes, with the ability to align influencer initiatives to drive brand awareness and conversions.
- Prior experience in influencer marketing, social media marketing, or brand partnerships, preferably in beauty, skincare, or wellness.
- Strong organizational and project management skills, with attention to detail and the ability to handle multiple campaigns simultaneously.
- Comfort using analytics tools and basic data analysis to measure performance and optimize campaigns.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.

📌 Influencer Marketing Executive (Coimbatore)
🏢 Vilvah
📍 Coimbatore