27 Oct
|
trackfunnels
|
Delhi
27 Oct
trackfunnels
Delhi
Company Description TrackFunnels is a marketing-technology solutions provider that has been simplifying complex marketing automation stacks, go-to-market management, and GA4 tracking since 2017. As a HubSpot and Zapier Solution Partner, the company focuses on building reliable systems that support data-driven marketing and sales teams. TrackFunnels helps organizations quickly repair broken web tracking, streamline workflows, and enable robust campaign execution. Role Description This full-time role is a hybrid position based in New Delhi, with flexibility of work from home. We are looking for a Marketing Automation Specialist who understands how campaigns, customer data, and automated journeys work—and can apply that knowledge across different platforms.
You'll support client projects, turning business requirements into working campaigns and automations. Work with customer attributes, events, and data flows.
Test implementations, investigate issues, and document changes.
4+ years of hands-on experience in marketing automation or lifecycle marketing implementation.
- A solid understanding of triggers, segmentation, personalisation, customer data, and campaign QA.
- Proficiency in Marketing Analytics and Web Analytics to measure performance, interpret data, and produce actionable insights.
- Experience translating a business brief into an implementation.
- Comfort working in a hybrid environment, collaborating with cross-functional teams, and communicating clearly with technical and non-technical stakeholders.
- Demonstrated ability to prioritize, manage multiple projects, and meet deadlines in a data-driven workplace.
Preferred experience
~ Experience with platforms such as Customer.io, Salesforce Marketing Cloud, HubSpot, ActiveCampaign, Braze, or Iterable. Working knowledge of HTML/CSS, SQL, APIs, webhooks, and templating languages such as Liquid or AMPscript is valuable.
📌 Marketing Automation Specialist (Salesforce) (Delhi)
🏢 trackfunnels
📍 Delhi