We're looking for a Enablement Marketing Manager - India This role is Office Based, Pune Office

Enablement Marketing Manager - India

Job Description | Enablement Marketing Campaigns Manager

Cornerstone Workforce AI™, the intelligence platform for workforce readiness, brings together workforce and labor market data into a proprietary Cornerstone People Graph™, translating signals into intelligence, targeting learning where it matters, developing critical skills, and surfacing hidden talent. As an industry leader, Cornerstone is helping approximately 7,000 organizations, 140M+ users, across 186 countries build continuous workforce readiness.

As part of the Cornerstone University team, the Enablement Marketing Campaigns Manager leads marketing and communications for Cornerstone's customer education business. You'll connect Marketing, Product Marketing, Product, Enablement, Customer Success, and Community teams through shared planning, clear communications, and coordinated campaigns.

You'll help customers discover and engage with learning and community programs throughout their journey, supporting activation, retention, and growth. This is an influence-led role: success depends on building alignment and driving coordinated work across teams, not formal authority.

This role is based in India, with teammates based in global geographic hubs. Weekday hours require flexing to provide overlap with members in EMEA and the Americas.

Integrated Marketing Calendar:

Own an integrated marketing calendar connecting Cornerstone University programs to product releases, strategic launches, lifecycle campaigns, events, and community activity.

Establish a planning cadence across stakeholders, creating shared visibility, accountability, and coordination.

Map education and community touchpoints across onboarding, adoption, expansion, renewal, and advocacy; Partner with Marketing Operations and Data teams to segment learners by role, product, maturity, and account-health signals.

Plan and coordinate personalized,



telemetry-triggered campaigns and nurture journeys using a marketing automation or journey-orchestration platform.

Know when to use AI to support development of content creation within brand guardrails; Review copy for accuracy, relevance, tone, bias, and brand fit, using sound judgment before publication.

Cornerstone U Product Marketing

Develop positioning and messaging for Cornerstone University and Community programs to increase activation across learning, certification, and digital experiences.

Plan and support launches for courses, certifications, learning paths, and community programs across internal and external channels.

Elevate the Cornerstone University brand internally through campaigns that engage employees in education and community offerings.

Build the foundation for Cornerstone University product marketing, including learner personas, messaging frameworks, and program measurement.

With the first 90 days, develop targets and reporting definitions will be agreed with stakeholders using available baselines and data.

Launch integrated planning motion within the first three months, including a current, shared marketing calendar connects education initiatives with product releases, launches, lifecycle programs, events, and community activity.

Campaigns contribute to increased activation and enrollment in relevant learning, certification, and community programs. Segmentation, AI-supported personalization, and testing inform campaign decisions and improve the customer experience.

Required Experience

5–7 years of experience in marketing, marketing operations, lifecycle marketing, or program management.

Hands-on experience with a marketing automation or journey-orchestration platform, such as Marketo or Gainsight Journey Orchestrator.





Experience leading cross-functional programs with competing priorities and influencing stakeholders without direct authority.

Experience building planning systems—such as roadmaps, calendars, playbooks, or frameworks—that support a scalable operating rhythm.

Experience coordinating product launches or release readiness.

Practical experience using AI tools for content creation and personalization, with the judgment to discern and refine both the output and the outcome.

Comfort with segmentation, campaign data, dashboards, and measurement approaches such as holdout groups and A/B testing.

Solid writing skills and the ability to tailor messaging, tone, and detail to different audiences.

Preferred Experience

Experience in B2B SaaS marketing.

Experience with customer education, academies, certifications, or training programs.

Background in Customer Success, Enablement, or community marketing.

Evaluates AI output critically for accuracy, bias, privacy and data handling, and knows when a human must decide.

Keeps skills current through communities, certifications, hands-on experimentation and industry learning, and shares what they learn with the team.

Ship, measure and iterate.

Where curious disruptors and change innovators like you are helping communities and customers enable everyone – anywhere – to learn, grow and advance. At Cornerstone, we believe in AI that works in the service of people, amplifying their judgment to drive high-performing, future-ready organizations forward. Cornerstone Workforce AI™, the intelligence platform for workforce readiness, brings together workforce and labor market data into a proprietary Cornerstone People Graph™, translating signals into intelligence, targeting learning where it matters, developing critical skills, and surfacing hidden talent. As an industry leader, Cornerstone is helping approximately 7,000 organizations, 140M+ users, across 186 countries build continuous workforce readiness.

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