Content Writer (B2B SaaS / Cloud) Location: Experience: 3-5+ Years
Type: Full time
About XTEN-AV
XTEN-AV is an AI-powered cloud SaaS platform that revolutionizes the professional audiovisual (AV) system design, proposal, and project management landscape. Our patented platform (featuring tools like X-DRAW, X-DOC, X-PRO, and our AI assistant XAVIA) replaces manual, legacy workflows with automated diagramming, real-time analytics, and AI-driven workflow engines.
This role involves writing skills in various formats, from ads to web pages, while maintaining consistent brand awareness. The ideal candidate should excel at search engine optimization, creating content marketing strategies, and crafting compelling call-to-action statements that enhance conversion rates. Copy/content writing services are invaluable to entrepreneurs, startups, and established businesses alike.
Creates engaging content. Writes social media posts, blogs, ad copies and product pages tailored to specific target audiences.
Develops SEO copywriting. Optimizes content for search engine optimization, ensuring higher organic traffic and improved conversion rates.
Partners with designers, marketers, and other team members to align content with overall marketing strategies.
Produces content for catalogs, white papers, webinars, press releases, and social media platforms.
Analyzes trends, competitor content, and audience preferences to craft examples of copywriting that resonate.
Develops compelling call-to-action statements that encourage user engagement and drive conversions.
Monitors performance. Uses tools like LinkedIn and analytics platforms to assess content effectiveness and refine strategies.
Maintains brand consistency. Ensures all marketing materials adhere to the company's tone and branding guidelines.
Bachelor's degree in English, marketing, communications, or a related field.
Experience: Proven success of 3-5 years in content writing, SEO copywriting, and digital marketing. Experience in the B2B industry would be preferred.
Proficiency in tools like Buzzsumo, LinkedIn, and other content management systems.
SEO knowledge: Expertise in writing copy optimized for search engine optimization.
Creativity: Strong writing skills for crafting good copy that captivates and converts.
Deep understanding of copywriting fundamentals and target audience analysis.
📌 Social Media / Marketing Content Writer (Noida)
🏢 XTEN-AV
📍 Noida