About the Role We're looking for a creative thinker who understands consumers, knows what makes advertising
work, and can write copy that drives both brand impact and business results.
Someone who can turn customer pain points into compelling ideas, craft powerful brand stories,
and create high-performing digital campaigns.

Simplify complex financial products into clear, engaging and persuasive messaging.
• Develop solid creative hooks, campaign ideas, taglines and brand narratives.
Drive Performance Through Creative

- Write high-converting copy for Meta, YouTube, Google Ads, landing pages and other digital platforms.
- Partner with performance marketing teams to experiment with messaging, formats and creative

Use CTR, CVR, CPA and funnel metrics to optimise creatives and improve campaign
performance.
Build Brand Campaigns & Video Content




• Conceptualize and write brand films, digital campaigns, YouTube ads, reels and short-form
video scripts.
• Collaborate with designers, video editors and agencies to bring campaigns to life.

5–6 years of copywriting experience, preferably with digital-first brands or creative agencies.
• Robust portfolio spanning performance campaigns, brand films, video scripts and digital
content.
• Hands-on understanding of Meta, YouTube and Google advertising formats, creative testing and
Ability to combine consumer insight, creative storytelling and performance-driven thinking.

- Strong command of English; Hindi/Hinglish copywriting is a plus.

📌 Senior Copywriter - Advertising (Bengaluru)
🏢 MoneyView
📍 Bengaluru