27 Oct
|
AKF Life Style
|
Noida
27 Oct
AKF Life Style
Noida
About the Role
We are looking for a creative, proactive, and result-oriented Marketing & Social Media Executive to manage our brand’s digital presence and support marketing initiatives. The ideal candidate should have a strong understanding of social media, content creation, digital marketing, and brand promotion, preferably within the fashion, lifestyle, luxury, or retail industry.
Key Responsibilities
Social Media Management
- Manage and maintain the brand’s Instagram, Facebook, and other social media platforms.
- Plan and execute monthly/weekly social media content calendars.
- Create engaging posts, reels, stories, and other social media content.
- Coordinate with photographers, graphic designers, models, influencers, and other creative teams.
- Monitor social media trends and implement relevant trends to increase engagement.
- Maintain a consistent premium and aspirational brand image across all platforms.
- Respond to comments, messages, and customer inquiries professionally.
Marketing & Brand Promotion
- Plan and execute marketing campaigns to increase brand awareness and sales.
- Assist in developing promotional strategies for recent collections, launches, offers, and campaigns.
- Identify opportunities for influencer collaborations, brand partnerships, and creator marketing.
- Coordinate barter and paid collaborations with influencers and content creators.
- Support offline and online marketing activities, events, shoots, and promotional campaigns.
- Research competitors, market trends, customer preferences, and emerging marketing opportunities.
Performance & Growth
- Track social media and campaign performance using relevant insights and analytics.
- Prepare regular reports on reach, engagement, followers, leads, and campaign performance.
- Suggest strategies to improve engagement, audience growth, website traffic, and conversions.
- Assist in paid social media campaigns and coordinate with agencies/freelancers when required.
Requirements
- 1–2 years of experience in Marketing, Social Media, Digital Marketing, or Brand Management.
- Experience in fashion, lifestyle, luxury, beauty, or retail brands will be preferred.
- Strong knowledge of Instagram and other social media platforms.
- Good understanding of content marketing, influencer marketing, and digital trends.
- Basic knowledge of Canva or other content/design tools is preferred.
- Good communication and coordination skills.
- Creative mindset with an eye for aesthetics and premium brand presentation.
- Ability to work independently and manage multiple tasks simultaneously.
- Strong organizational and time-management skills.
Key Skills
Social Media Management | Digital Marketing | Content Planning | Influencer Marketing | Brand Promotion | Campaign Management | Market Research | Analytics | Communication | Trend Research
What We Offer
- Opportunity to work with a growing luxury fashion brand.
- Creative and dynamic work environment.
- Opportunity to work on brand campaigns, shoots, collaborations, and marketing projects.
- Growth opportunities based on performance.
Pay: ₹12,000.00 - ₹36,000.00 per month
Benefits:
- Commuter assistance
- Internet reimbursement
- Paid sick time
- Paid time off
Work Location: In person
📌 Marketing and Social Media Executive (Noida)
🏢 AKF Life Style
📍 Noida