Position: Business Development Manager

Department: Sales & Business Development
Reports To: Sales Head
Employment Type: Full-Time
Location: THRISSUR

1. Job Summary

The Business Development Manager will be responsible for identifying new business opportunities, developing strategic partnerships, generating leads, acquiring new customers, and driving revenue growth. The role involves developing business strategies, building strong client relationships, negotiating commercial agreements, and achieving the company's sales and business development targets.

2. Key Responsibilities

A. Business Development & Revenue Growth

- Identify and develop new business opportunities, markets, and customer segments.
- Develop and implement business development strategies to achieve revenue and growth targets.
- Generate qualified leads through networking, market research, referrals, digital channels, and client meetings.
- Prepare business proposals, quotations, presentations, and commercial offers.
- Negotiate pricing, contracts, and business terms with prospective clients.

B. Client Relationship Management

- Build and maintain strong relationships with existing and prospective clients.
- Understand customer requirements and recommend suitable products or services.
- Conduct client meetings, presentations, and follow-ups to convert leads into business.
- Ensure high levels of customer satisfaction and encourage repeat business.
- Resolve client concerns in coordination with the relevant internal departments.

C. Market Research & Competitor Analysis

- Research market trends, customer needs, and competitor activities.
- Identify potential industries, geographical markets, and business segments for expansion.
- Provide market intelligence and recommendations to management.
- Identify opportunities for new products, services, and strategic partnerships.

D. Sales Planning & Performance Monitoring

- Develop monthly, quarterly, and annual business development plans.
- Achieve assigned sales targets, revenue goals,



and customer acquisition objectives.
- Maintain a healthy sales pipeline and monitor lead conversion rates.
- Prepare regular reports on sales performance, business opportunities, and market developments.
- Maintain accurate customer and prospect records in the CRM system or other reporting tools.

E. Strategic Partnerships

- Identify and establish partnerships with distributors, dealers, channel partners, consultants, and other relevant stakeholders.
- Develop long-term business relationships to expand market reach.
- Explore strategic alliances and collaboration opportunities that support company growth.

F. Internal Coordination

- Coordinate with sales, marketing, operations, finance, and customer service teams.
- Ensure smooth execution of customer requirements and business commitments.
- Provide market feedback to management to support business planning and decision-making.

3. Qualifications & Experience

- Bachelor's degree in Business Administration, Marketing, Commerce, or a related field.
- MBA or a relevant postgraduate qualification is an advantage.
- Typically, 2–4years of experience in business development, sales, or client relationship management.
- Proven track record of achieving sales targets and acquiring new customers.
- Experience in proposal preparation, commercial negotiations, and account management.
- Industry-specific experience will be preferred.

4. Required Skills & Competencies

- Excellent communication and presentation skills.
- Strong negotiation, persuasion, and relationship-building abilities.
- Good business acumen and commercial awareness.




- Strong lead generation and customer acquisition skills.
- Ability to analyse market opportunities and competitor activities.
- Effective planning, time management, and problem-solving skills.
- Proficiency in MS Office, Excel, PowerPoint, and CRM software.
- Ability to work independently and collaboratively with cross-functional teams.
- Target-oriented mindset with a strong focus on business growth.

5. Key Performance Indicators (KPIs)

The performance of the Business Development Manager will be evaluated based on:

- Achievement of monthly and annual revenue targets.
- Number of qualified leads generated.
- New customers acquired.
- Lead-to-customer conversion rate.
- Value of new business generated.
- Growth in existing customer accounts.
- Number and value of strategic partnerships established.
- Sales pipeline value and accuracy of forecasts.
- Customer retention and repeat business.
- Profitability and contribution margin of current business.

6. Authority & Accountability

The Business Development Manager will be accountable for business growth initiatives, customer acquisition, sales pipeline development, client relationship management, and achievement of assigned targets. The role may involve commercial negotiations and proposal approvals within the limits of the authority delegated by management.

7. Working Conditions

- Full-time position.
- Willingness to travel for client meetings, business development activities, and industry events as required.
- Flexibility to meet customers and business partners based on business needs.
- Performance-oriented role with measurable targets and periodic reviews.

8. Overall Objective

To drive sustainable business growth by acquiring new customers, expanding market presence, strengthening strategic relationships, and delivering profitable revenue growth in alignment with the company's business objectives.

Pay: ₹30,000.00 - ₹40,000.00 per month

Work Location: In person

📌 Business Development Manager (BDM) (Thrissur)
🏢 catalyst education
📍 Thrissur