Job Description: Digital Marketing Executive

Company Name: Nearme Properties Pvt. Ltd.
Job Title: Digital Marketing Executive
Experience Required: 1–3 Years
Job Location: Lake Town Clock Tower, Kolkata
Employment Type: Full-Time | On-site
Salary: ₹15,000–₹20,000 per month (Negotiable based on experience and skills)

Job Summary

Nearme Properties Pvt. Ltd. is looking for a creative, result-oriented, and experienced Digital Marketing Executive to manage and execute digital marketing activities for our real estate business. The ideal candidate should have practical experience in Google Ads, Meta Ads, social media management, SEO, lead generation, and campaign performance analysis.

Key Responsibilities

- Plan, execute, and optimize digital marketing campaigns across Google Ads, Facebook, and Instagram.
- Manage social media accounts, including content planning, posting, engagement, and brand promotion.
- Generate quality leads for real estate projects through paid advertising and organic marketing strategies.
- Monitor and optimize Google Ads and Meta Ads campaigns to improve lead quality and reduce cost per lead.
- Perform SEO activities, including keyword research, on-page optimization, off-page SEO, and website performance monitoring.
- Create engaging marketing content, promotional creatives, and campaign ideas in coordination with the design and sales teams.
- Track campaign performance, website traffic, conversions, and lead generation metrics.
- Prepare regular reports on campaign performance, lead quality, budget utilization, and return on investment (ROI).
- Coordinate with the sales team to ensure proper lead tracking, follow-ups, and conversion analysis.
- Stay updated with the latest digital marketing trends, advertising tools,



and industry best practices.

Required Skills & Qualifications

- 1–3 years of hands-on experience in digital marketing.
- Practical knowledge of Google Ads, Meta Ads Manager, Facebook Ads, and Instagram Ads.
- Experience in lead generation, preferably in real estate, property sales, or a similar industry.
- Working knowledge of SEO, keyword research, Google Analytics 4 (GA4), and Google Search Console.
- Ability to analyze campaign data and make performance-based decisions.
- Knowledge of social media marketing, content planning, and online brand promotion.
- Familiarity with landing pages, conversion tracking, and remarketing campaigns.
- Valuable communication, analytical, organizational, and problem-solving skills.
- Proficiency in MS Excel or Google Sheets for reporting and lead analysis.

Preferred Qualifications

- Experience handling real estate marketing campaigns and property-related lead generation.
- Knowledge of Canva or other creative tools for basic promotional designs.
- Familiarity with CRM software and lead management systems.
- Understanding of website analytics, conversion optimization, and digital marketing ROI.

What We Offer

- Opportunity to work with a growing real estate company.
- Hands-on exposure to real estate marketing campaigns and lead generation strategies.
- Professional growth and opportunities to develop digital marketing expertise.
- Competitive salary based on experience and performance.

How to Apply

Interested candidates can share their updated CV at [email protected].

Contact/WhatsApp: +91-XXXXXXXXXX

Subject Line: Application for Digital Marketing Executive – Kolkata

Pay: ₹15,000.00 - ₹20,000.00 per month

Benefits:

- Cell phone reimbursement
- Leave encashment
- Paid sick time

Work Location: In person

📌 Digital Marketing Executive (Kolkata)
🏢 NearMe Properties
📍 Kolkata