Here is a professional job description for a Sales Manager at INDIA INTERNATIONAL STRATEGIC MINERAL TODAY, tailored to your strategic minerals magazine and its advertising, sponsorship, and industry partnership opportunities.

JOB DESCRIPTION

Sales Manager

INDIA INTERNATIONAL STRATEGIC MINERAL TODAY

Strategic Minerals | Critical Minerals | Rare Earth Elements | Mining & Technology

Position: Sales Manager

Industry: Media, Publishing, Mining & Strategic Minerals

Employment Type: Full-Time

Location: India (with travel as required)

Department: Sales & Business Development

About the Magazine

INDIA INTERNATIONAL STRATEGIC MINERAL TODAY is an upcoming specialized industry magazine dedicated to strategic minerals, critical minerals, rare earth elements, mining, mineral processing, advanced materials, clean energy, defence technologies, and global mineral supply chains.

The magazine aims to connect industry leaders, policymakers, mining companies, mineral processors, technology providers, investors, researchers, and other stakeholders through high-quality editorial content, industry insights, advertising, and strategic partnerships.

Job Summary

We are looking for a dynamic, target-oriented, and commercially driven Sales Manager to lead advertising sales, corporate partnerships, sponsorships, and business development for our magazine.

The candidate will be responsible for developing current business opportunities, building relationships with leading companies in the mining and minerals sector, securing advertising revenue, and expanding the magazine's presence across India and international markets.

Key Responsibilities

1. Advertising Sales & Revenue Generation

* Sell print and digital advertising packages to companies operating in strategic minerals, rare earths, mining, metals, mineral processing, and related industries.

* Develop advertising opportunities for magazine issues, cover stories, special editions, industry reports, and digital promotions.

* Meet monthly and quarterly sales targets.

* Prepare proposals, quotations, media kits, and advertising packages for prospective clients.

2. Corporate Partnerships & Sponsorships

* Identify and secure corporate sponsors for special editions, industry features, and promotional campaigns.

* Develop partnerships with mining companies, mineral producers, equipment manufacturers, technology firms, consultants, and industry associations.

* Build relationships with trade fairs, exhibitions, conferences, and business events in the minerals and mining sector.

3. Client Acquisition & Relationship Management

* Identify prospective advertisers and decision-makers, including marketing heads,



communication directors, business development leaders, and corporate affairs teams.

* Generate leads through networking, telephone calls, email outreach, LinkedIn, industry databases, and business events.

* Maintain long-term relationships with existing clients and develop repeat business.

* Manage negotiations, commercial proposals, and client follow-ups.

4. Market Research & Business Development

* Research market trends, competitor publications, potential advertisers, and emerging commercial opportunities.

* Develop sales strategies for domestic and international markets.

* Maintain an updated database of prospects, clients, sales pipelines, and revenue forecasts.

* Explore opportunities for special publications, sponsored industry reports, and digital advertising campaigns.

5. Sales Planning & Reporting

* Develop and execute a sales plan aligned with the magazine's publication calendar.

* Monitor sales performance, conversion rates, client retention, and revenue targets.

* Submit regular sales reports and pipeline updates to management.

* Coordinate with the editorial, design, marketing, and production teams to deliver agreed advertising commitments.

Target Client Segments

The Sales Manager will focus on potential advertisers and partners across the following sectors:

* Mining and exploration companies

* Rare earth and critical mineral producers

* Mineral processing and refining companies

* Steel, aluminium, copper, lithium, graphite, and other metals industries

* Mining equipment and machinery manufacturers

* Defence, aerospace, electronics, and advanced materials companies

* Battery, electric vehicle, and renewable energy supply chains

* Geological, engineering, consulting, and testing organizations

* Government-linked enterprises, industry bodies, and trade associations

* Mining exhibitions, conferences, and investment platforms

Required Qualifications & Experience

* Bachelor's degree in Business Administration, Marketing, Sales, Mass Communication, or a related field.

* 3–7 years of experience in advertising sales, media sales, B2B sales, corporate partnerships, or business development.

* Experience in publishing, industrial media, mining, metals, energy, or infrastructure will be an advantage.

* Strong communication, negotiation,



presentation, and client-management skills.

* Proven ability to generate leads, close deals, and achieve sales targets.

* Familiarity with Microsoft Office, CRM systems, LinkedIn, and digital sales tools.

Key Performance Indicators (KPIs)

Performance will be evaluated based on:

* Advertising revenue generated.

* Achievement of monthly and quarterly sales targets.

* Number of new advertisers and corporate partnerships acquired.

* Value of sponsorship and special-edition contracts secured.

* Client retention and repeat business.

* Quality and growth of the sales pipeline.

* Timely execution of client commitments.

Compensation

* Competitive fixed salary, based on experience and suitability.

* Performance-linked incentives or commission on eligible sales.

* Additional rewards for achieving or exceeding agreed targets.

Compensation and incentive terms will be discussed during the selection process.

Ideal Candidate Profile

The ideal candidate is a confident B2B sales professional who understands relationship-driven selling, can communicate effectively with senior corporate decision-makers, and is motivated to build a new specialized media brand in the strategic minerals industry.

Candidates with an established network in mining, metals, energy, industrial manufacturing, exhibitions, or corporate advertising will be preferred.

How to Apply

Interested candidates may submit their updated CV along with a brief summary of their relevant sales experience and notable achievements.

Email: [HIDDEN TEXT]

Subject Line: Application – Sales Manager – INDIA INTERNATIONAL STRATEGIC MINERAL TODAY

Join us in building a specialized media platform for the industries shaping the future of strategic minerals and critical mineral supply chains.

Recommended hiring approach

For the launch of your magazine, I recommend prioritizing a candidate who has B2B advertising sales experience and an existing corporate network, rather than someone whose experience is limited to general retail sales.

You can also consider hiring for these related roles as your publication grows:

* Advertising Sales Executive — focuses on lead generation and advertising bookings.

* Senior Sales Manager – Corporate Partnerships — handles major accounts, sponsorships, and strategic partnerships.

* International Business Development Manager — develops advertisers and partners outside India.

The next useful step would be to create a LinkedIn recruitment advertisement based on this job description, with a shorter, more attractive format designed to bring in qualified applicants.

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