We are hiring for Performance Marketing Manger at RISE Infraventures Limited.

Experience:
4-5 years Location
- Bangalore ( Kalyan Nagar, HSR) Email: [email protected] We are seeking a data-driven Meta and Google Ads Specialist to plan, launch, optimise, digital campaigns for real-estate projects. The person will be responsible for generating high-quality leads for residential and/or commercial properties, improving cost per lead, increasing site-visit bookings, and supporting the sales team with accurate campaign and lead-performance insights. The ideal candidate should have hands-on experience with Meta Ads Manager, Google Ads, lead-generation funnels, landing pages, CRM integrations, conversion tracking, remarketing, and real-estate advertising compliance.

Key responsibilities
• Plan and execute paid campaigns on Meta platforms, including Facebook and Instagram, for property launches, inventory sales, open houses, site visits, and remarketing.
• Create and optimise Google Search, Display, YouTube, Performance Max, Demand Gen, and remarketing campaigns based on business objectives.
• Build campaign funnels for awareness, lead generation, consideration, site-visit booking, and conversion.
• Generate leads through instant forms, landing pages, WhatsApp, call campaigns, and website enquiry forms.




• Work with the sales team to understand lead quality, site-visit status, booking conversions, objections, and follow-up gaps.
• Monitor daily budgets, lead volume, cost per lead, cost per qualified lead, cost per site visit, and return on ad spend.
• Create and test audience strategies, keywords, ad copies, property creatives, videos, carousels, lead forms, and landing-page messaging.
• Manage negative keywords, search terms, bid strategies, budgets, geographic targeting, and competitor campaigns in Google Ads.
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• Coordinate with website, CRM, and sales teams to ensure leads are captured accurately and assigned quickly.
• Build remarketing campaigns for website visitors, video viewers, lead-form openers, old leads, and prospects who have not booked a site visit.
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• Prepare weekly and monthly campaign reports with actionable insights and recommendations.
• Analyse lead quality by campaign, source, ad set, keyword, location, project, and sales outcome.
• Ensure campaigns comply with Meta and Google advertising policies, especially housing-related requirements.
• Keep updated with changes in Meta Ads, Google Ads, analytics, conversion tracking, and real-estate lead-generation practices.

📌 Performance marketing manager (Bengaluru)
🏢 RISE Infraventures
📍 Bengaluru