Location:
Bengaluru Work Mode: On-site Employment Type: Internship Role Overview Webknot Technologies is looking for a proactive and research-oriented Business Development & Sales Intern to support lead generation, prospecting, outbound outreach, and digital marketing initiatives. The primary focus of this role will be business development, with approximately 70% of the time dedicated to identifying potential clients, building qualified prospect lists, and initiating conversations to generate discovery calls. The remaining 30% will be dedicated to digital marketing activities, including content creation, campaign support, and the development of sales and marketing collateral. The ideal candidate should have strong research skills, an understanding of B2B prospecting, good written and verbal communication, and the ability to work independently in a target-oriented environment.

Key Responsibilities
1. Business Development & Lead Generation
• Identify and research potential clients, target companies, and decision-makers across relevant industries and geographies.
• Understand the Ideal Customer Profile (ICP) and use it to identify prospects that align with the company's services and business objectives.
• Build and maintain qualified lead lists using LinkedIn, company websites, business directories, and other relevant research tools.
• Conduct account and market research to identify business opportunities, understand prospect requirements, and support targeted sales campaigns. 2. Outbound Prospecting & Outreach
• Execute outbound outreach campaigns through LinkedIn, email, and other relevant channels to initiate conversations with potential clients.
• Draft personalized outreach messages that communicate the company's value proposition and align with the prospect's business needs.
• Follow up with prospects consistently and manage early-stage conversations to generate interest and secure qualified discovery calls.
• Track outreach activities, prospect responses, follow-ups, and lead status using the sales tracker or CRM.
• Work towards improving lead quality, outreach effectiveness,



and the conversion of prospects into initial discovery calls. 3. Digital Marketing & Content Support
• Support digital marketing activities, accounting for approximately 30% of the role, including social media content creation, publishing, and campaign execution.
• Assist in developing content for company social media channels, including posts, service highlights, project updates, and other relevant marketing material.
• Help create and improve sales and marketing collateral, including company presentations, capability decks, case studies, and promotional content.
• Research industry trends, competitor activities, and relevant topics to identify content opportunities and improve marketing communication. 4. Sales Collaboration & Continuous Improvement
• Work closely with the Sales team and leadership to refine target customer profiles, prospecting strategies, outreach messaging, and lead-generation campaigns.
• Incorporate feedback from outreach activities and campaign performance to improve prospect targeting and engagement.
• Maintain accurate and up-to-date prospect records, ensuring visibility into lead status, follow-ups, and pipeline activity.
• Contribute research and insights that support business development planning, account prioritization, and market expansion initiatives. Required Skills & Qualifications
• Robust written and verbal communication skills, with the ability to draft clear, professional, and personalized business outreach messages.
• Good research and analytical skills, with the ability to identify relevant companies, decision-makers, and potential business opportunities.
• Basic understanding of B2B sales, lead generation, prospecting, and customer acquisition.
• Familiarity with LinkedIn, company websites,



and online research tools for prospect identification and market research.
• Interest in digital marketing, social media content creation, and business communication.
• Good organizational skills and the ability to manage multiple prospects, follow-ups, and marketing tasks.
• Proficiency in Microsoft Excel or Google Sheets for maintaining lead lists and tracking outreach activities.
• Willingness to learn new sales tools, CRM platforms, and digital marketing tools. Preferred Qualifications
• Prior internship, project, or practical exposure to B2B lead generation, sales, business development, or digital marketing.
• Familiarity with LinkedIn Sales Navigator, CRM platforms, email outreach tools, or prospecting databases.
• Basic understanding of LinkedIn marketing, content planning, and social media analytics.
• Exposure to Canva or similar tools for creating social media posts and marketing collateral. Key Expectations
• Demonstrate a proactive approach to identifying and engaging potential clients.
• Focus on the quality and relevance of leads rather than merely building large prospect lists.
• Maintain consistent outreach and follow-up practices to generate qualified discovery calls.
• Ensure accurate tracking of prospecting activities and pipeline progress.
• Balance business development responsibilities with assigned digital marketing deliverables.
• Take ownership of assigned tasks and incorporate feedback to continuously improve performance. What You Will Gain
• Practical exposure to B2B business development, outbound sales, and lead-generation strategies.
• Hands-on experience with ICP identification, account research, prospect qualification, and sales pipeline management.
• Exposure to client acquisition processes and direct collaboration with sales professionals and leadership.
• Experience supporting digital marketing campaigns, content creation, and sales enablement activities.
• An opportunity to understand how business development and digital marketing contribute to organizational growth.

📌 Business Development (Bengaluru)
🏢 Webknot Technologies
📍 Bengaluru